When Pepsi decides to develop a new product, it creates the product itself, detemines the price the new oduct will sell for, decides how to distribute the product to consumers, and develops a promoticn cmpain aform the market of the new prodact. Pepsi has created an B. consumer market D. market segmentation E. marketing mix. 32 When a compamy sets a low price for a new prodact to discourage competition romentering the market, it is using the A. even/odd straicgy B. price skimming stralogy C.paychological pricing srategy D penetration pericing strategy E. symbolic pricing strabegy 33. Marketing is not manipuliating customers inte buying things they do not seallywi .asysematic appeoach to snistying catomer. B. advertising, C. targeting a market D pushing what is prodacod 4. A light bulb used to provide light Sor woekers on m assembly line would be clssifiod an what type of product? B. Technical C Business D. Commencial E. Consamer 35. Which of the following eqations is equivalent to the accounting eqution? A. Equity liabilities-assets B. Ownens' oquity assets- liabilities C. Revenues-expenses-net income D Net income expenses-revcnues + tases E.Profit sales