Question: Which statement is most likely true about idea generation in the new product development process? Group of answer choices Idea generation is most effective when

Which statement is most likely true about idea generation in the new product development process?

Group of answer choices

Idea generation is most effective when it occurs after idea screening.

Idea generation is part of the test marketing phase.

Idea generation is the process of soliciting ideas from internal and external sources.

Most companies set a limit for the number of ideas generated to simplify the process.

All of the answers listed are true of idea generation

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