Question: Write 4 paragraphs response about these 4 post Your comments should be more than I like it! Include why you think it serves as a
Write 4 paragraphs response about these 4 post Your comments should be more than "I like it!" Include why you think it serves as a good example, any questions you might have, and/or any additional thoughts about the post.
Post 1:LuLuLemon
Prompt: Option five:
Using an online source, find a current business article focusing on any of the concepts from Chapter 5.
Summary: Lululemon Athletica is a Canadian business that creates and distributes athletic clothing and accessories for men and women. According to the report, Lululemon's business plan is built on three important components: making high-quality products, building a strong brand, and cultivating an engaging community.
The article describes how Lululemon's goods are created to satisfy the demands of its target clients, who enjoy yoga, running, and other athletic activities. The firm invests extensively in research and development to guarantee that its goods are high-quality, practical, and pleasant.
The article also discusses how Lululemon has developed a strong brand via marketing and by providing a unique shopping experience. The retail outlets of the firm are meant to be welcoming and to provide a personalized experience. Customers will have a positive experience. Lululemon also connects with customers and promotes their brand through social media and other advertising platforms.
Lastly, the piece explores how Lululemon has built an engaged brand community. To bring its consumers together and foster a feeling of community, the firm provides activities such as yoga sessions and running clubs. This contributes to brand loyalty and keeps people returning to Lululemon for their sports gear requirements.
Ultimately, the report says that Lululemon's success may be due to the company's emphasis on high-quality goods, excellent branding, and community involvement. The firm has been able to cultivate a devoted client base ready to pay a premium for its products, resulting in great financial performance and growth.
Importance: To start, Lululemon separates its target market based on its clients' demographic and psychographic features. The brand primarily caters to women and men who like yoga, running, and other athletic activities and places a premium on high-quality, attractive, and useful sportswear. Their product is designed to be versatile and made to endure any physical activities while maintaining comfort. This is consistent with the idea of demographic and needs-based segmentation. Second, Lululemon employs a varied targeting approach by developing distinct marketing mixes for certain market segments. For example, to cater to varied client tastes, the corporation offers numerous designs, colors, and sizes of its items. Lululemon tailors their marketing messages to individual markets as well. Such as yoga enthusiasts or runners, which matches the targeted strategy approach. Finally, via its marketing techniques, Lululemon has built a strong brand image and a distinct market position. The firm stresses product quality and usefulness, as well as its dedication to sustainability and social responsibility. With events, social media, and other marketing channels, Lululemon also cultivates an engaged community around its brand. This is consistent with the ideas of market positioning and marketing mix.
Post 2
Undifferentiated
Why I think Coca Cola uses undifferentiated strategy is because you always see ads for Coca Cola and they use the same design for the bottles.
How I believe they use this strategy is because Coca Cola created one message for their entire audience.
Concentrated
Why I think Geico uses concentrated strategy is because everyone needs insurance and Geico makes it seem like they are the best option by talking about their great deals they have.
How I believe they use this strategy is because everyone needs insurance and advertising brings in the customers because it doesn't cost anyone to call them.
Differentiated
Why I think Apple uses differentiated strategy is because every product they display they over price it to make it seem like they are the only company with high quality products.
How I believe they use this strategy because they are influencing their consumers into wanting to buy their products.
Post 3
Summary
Dr Mark Hyman tells viewers about the dangers of our current diets. This is a big factor to society as food is one of our basic needs to live. Why does he bring up food? Millions of people every year are dying to food that is not beneficial to our health. He continues with talking about how processed food and high sugar content, affects our health. The solution? Dr Mark Hyman suggests to people to eat whole foods, and foods that are beneficial to health. THere are many studies he brings up in different enviornments to support his claims.
Importance
The reason this is an important topic to bring up is because of two subjects: Our Health and Mortality Rate Among People. Our Health is important because this is how we carry ourselves into the World, how people see us, and how much overall happiness we will carry in our lifetime. The mortality rate is important because millions of people are dying each year due to poor quality food, and this will impact everything we know from economic, political, and social aspects. This article relates to Chapter 4 in a few variations. One of the biggest is Dr Mark Hymans use of statistics to support his claims. Dr Mark Hyman used exploratory research when bringing up his fact about the correlation between schizophrenia and low carb/starch diets. This was conducted in a way to show the cause effect relationship of certain indivual. Another statistic that correlates to Chapter 4 was his statistic about Americans with poor metabolic health. This is not only a secondary data source, but it is also conclusive research.
Post 4
"To help all families discover the joy of everyday life."
That's our purpose. Our mission. The promise of surprises, fun, ease and inspiration at every turn, no matter when, where or how you shop.
OBJECTIVES
What does this store/market offers that makes it better than the competitors.
Why people prefers to shop at this store/market, having so many options to choose from.
QUESTIONNAIRE
What do you love about Target?
a. Quality of products.
b. The variety of products.
c. The costumer service.
How often do you shop at Target?
a. Every other day.
b. Weekly.
c. Not too often.
Do you use Target's mobile app?
YES / NO
What makes you come back to this store/market?
__________________________________________________________
Does Target has good deals?
a. Most of the time.
b. Rarely.
c. Not really.
Do you prefer going to one store, where you will find everything you need, or shop at different stores in order to get all you need?
One store / Different stores.
From 1 to 10, do you think Target has a good variety of products?
a. 1 - 3.
b. 3 - 6.
c. 6 - 10.
Choose the store you prefer, and explain why:
a. Target
b. Walmart
c. Cub Foods
Why: ____________________________________________________
What do you think about Target's costumer service?
a. Fair.
b. Good.
c. Excellent.
Do you have a Red Card?
YES / NO
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