Digital Marketing(1st Edition)
Authors:
Annmarie Hanlon
In Stock: 2 Left
Shipment time
Expected shipping within 2 - 3 DaysPopular items with books
Total Price:
$111.99
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 1526426676, 9781526426673
Book publisher: Sage Publications Ltd
Book Price $111.99 : In 'Digital Marketing' by Annmarie Hanlon, the book offers a comprehensive solution manual and serves as an answer key for digital marketing strategies tailored for modern businesses seeking to enhance their online presence. Hanlon deftly integrates core concepts such as Search Engine Optimization (SEO), pay-per-click advertising, content marketing, and the importance of data analytics in building effective digital campaigns. Throughout the book’s table of content, readers encounter a robust framework encompassing the evolution of digital marketing, consumer behavior analysis, and strategic planning. By leveraging case studies and real-world applications, Hanlon bridges theoretical models with practical implementation, helping entrepreneurs and marketers navigate the complex digital landscape. The work received positive reception for its clarity and practical advice, noted for its thorough coverage of essential topics ranging from social media engagement to email marketing tactics. The interplay of digital consumer trends and technology adoption forms the backbone of the narrative, making it essential reading for anyone involved in digital, web development, and marketing spheres. Notably, the book addresses the ever-evolving algorithms and platforms that define the competitive digital market space, providing readers with up-to-date methodologies that effectively increase brand visibility and consumer engagement. Ideal for budget-conscious readers, this book pairs a rich narrative with cheap yet effective pedagogical techniques.
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