Marketing The Core(4th Canadian Edition)

Authors:

Roger Kerin, Steven Hartley, William Rudelius, Christina Clements, Arsenio Bonifacio

Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New

In Stock: 2 Left

Shipment time

Expected shipping within 2 - 3 Days
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Book details

ISBN: 125910317X, 9781259103179

Book publisher: McGraw-Hill Ryerson

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Customer Reviews

Trusted feedback from verified buyers

LB
Lionel Barker
5.0
I purchased this book with my student discount, and it was truly worth every penny! 'Marketing The Core, 4th Canadian Edition' is an outstanding resource that smoothly blends theory with practical examples, making it much easier for me to grasp complex concepts. The authors have done a fantastic job presenting real-case scenarios, which I find incredibly helpful in understanding how marketing works in the real world. The book arrived quickly and in great condition, packaged securely. Highly recommend it to anyone studying marketing or looking to refresh their skills!
NR
Natalie Reid
4.0
A solid read!