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business intelligence and analytics
Questions and Answers of
Business Intelligence and Analytics
Name two applications of ES in finance and describe their benefits.
List and define the major components of an ES.
Great Clips, the world’s largest and fastest growing salon, has more than 3,000 salons throughout United States and Canada. Great Clips’ franchise success depends on a growth strategy that is
With regards to location-based analytics, discuss the decision Google took to develop Android OS and provide free regular updates.
Go to teradatauniversitynetwork.com and search for case studies. Read the Continental Airlines cases written by Hugh Watson and his colleagues. What new applications can you imagine with the level of
Quiznos, a franchised, quick-service restaurant, implemented a location-based mobile targeting campaign that targeted the tech-savvy and busy consumers of Portland, Oregon. It made use of Sense
Discuss the types of services your organization/university could offer with location-based analytics.
Also review the Mycin case at teradatauniversitynet work.com. What other similar applications can you envision?
Most people today are finding ways to stay active and healthy. Although everyone knows it’s best to fMost people today are finding ways to stay active and healthy. Although everyone knows it’s
Which clusters represent technology users?
Select an app and examine the type of data it needs from the user to support its features.
At teradatauniversitynetwork.com, go to the podcasts library. Find podcasts of pervasive BI submitted by Hugh Watson. Summarize the points made by the speaker.
Explore the use of geospatial analytics further by investigating its use across various sectors like government census tracking, consumer marketing, and so forth.
What other applications can you imagine if you were able to access cell phone location data? Do a search on location-enabled services.
Evaluate the right balance between making collaborative filtering more efficient and the need to preserve users’ data integrity. In other words, how far should companies go in collecting data on
Go to teradatauniversitynetwork.com and search for BSI videos. Review these BSI videos and answer case questions related to them.
Search the Web for the number of proposals Mark Zuckerberg has received until now to buy out Facebook.
Discuss the pros and cons of location-tracking–based services, and determine a balance between personalized services and challenges for privacy.
Illustrate why the emergence of cloud computing will dramatically increase the quantity of IT terminals.
Write a short essay around the topics of “ethics,” “data,” “business needs,” and “citizen rights.”
Explain why Amazon – originally being a click and mortar company – now offers cloud computing solutions to businesses and consumers.
Discuss how pervasive computing with cloud-based services can enhance personalised services on the web.
Appraise IBM transformation from a hardware company to a service only provider for business and discuss the failed attempt of HP to sell its PC division.
Evaluate how legal and societal implications will evolve within the next five years with the continuous expansion of data collection in consumers’ daily lives.
Illustrate the symptoms of information anxiety and devise solutions to overcome that issue in the workplace.
Search the Web for big data and healthcare. How relevant are the two terms in current global debates?
Debate the necessity of the USA Patriot Act with regards to the NSA gathering data and voice conversations from world leaders in October 2013.
Discuss the difference between BI and Business Analytics.
Discuss the concept of Big Data and how governments and companies are trying to solve governance and business issues.
Open and use Spotify or Deezer and identify how data is transformed into useful information to personalise its services to consumers.
Analyze the benefits that Massive Open Online Courses (MOOC) providers such as Coursera can offer to universities.
List the different cloud storage providers and identify their strengths and weaknesses.
News search engines are now able to compile information and create their own content. List the names of a few news search engines.
Web 1.0 was mainly institutions producing content, and Web 2.0 is users producing contents. What do you think Web 3.0 will be?
Smartphones have revolutionized the way we consume and produce data. Which type of hardware do you think will bring about the next revolution?
Search the Internet for the amount of data being produced every year globally and discuss the evolution of data storage capacity. It contains accelerometer and gyroscope readings on 30 subjects
How would optimizing search engines help businesses? How does over-reliance on search engine traffic harm businesses and how can it be avoided?
Although the United States has made significant investments in healthcare, some problems seem to defy solution. For example, a sizable proportion of the Asian population in the United States is more
Solve the knapsack problem from Section 10.3 manually, and then solve it using Evolver. Try another code (find one on the Web). Finally, develop your own genetic algorithm code in Visual Basic, C++,
Terrorist attacks using chemical, biological, or radiological agents (CBR) are of great concern due to the potential for widespread loss of life. The United States and other nations have spent
What is an ES?
What is MYCIN’s problem domain?
Describe the ES development environment.
State two production rules that can represent the knowledge of repairing your car.
Go to teradatauniversitynetwork.com and search for stories about Chinatrust Commercial Bank’s (CTCB’s) use of the Teradata Relationship Manager and its reported benefits. Study the functional
We list 10 categories of ES applications in the chapter. Find 20 sample applications, 2 in each category, from the various functional areas in an organization (i.e., accounting, finance, production,
Auscultation is the science of listening to the sounds of internal body organs, in this case the heart. Skilled experts can make diagnoses using this technique. It is a noninvasive screening method
What are the key components of a decision automation system?
What are some of the major applications areas of artificial intelligence?
It is said that powerful computers, inference capabilities, and problem-solving heuristics are necessary but not sufficient for solving real problems. Explain.
Download Exsys’ Corvid tool for evaluation. Identify an expert (or use one of your teammates) in an area where experience-based knowledge is needed to solve problems, such as buying a used car,
Flexor tendon injuries in the hand continue to be one of the greatest challenges in hand surgery and hand therapy. Despite the advances in surgical techniques, better understanding is needed of the
Identify some key characteristics of AI.
What are the major features of ES?
Name two applications of ES in marketing and describe their benefits.
What are the major activities performed in the ES blackboard (workplace)?
Describe a sample ES application for the rest of the generic ES categories.
Search to find applications of artificial intelligence and ES. Identify an organization with which at least one member of your group has a good contact who has a decision-making problem that requires
Name two applications of ES in homeland security and describe their benefits.
What are the major roles of the explanation subsystem?
List the criteria for choosing a development tool.
Identify and interview an expert who knows the domain of your choice. Ask the expert to write down his or her knowledge. Choose an ES shell and build a prototype system to see how it works.
What is the difference between verification and validation of an ES?
Go to exsys.com to play with the restaurant selection example in its demo systems. Analyze the variables and rules contained in the example’s knowledge base.
Access the Web site of the American Association for Artificial Intelligence (aaai.org). Examine the workshops it has offered over the past year and list the major topics related to intelligent
Describe the process approach to knowledge management.
Describe the KMS cycle.
Why do companies use computers to support groupwork?
Make a list of all the knowledge management methods you use during your day (work and personal). Which are the most effective? Which are the least effective? What kinds of work or activities does
Describe the practice approach to knowledge management.
List and describe the components of KMS.
Describe the components of the time/place framework.
Describe how to ride a bicycle, drive a car, or make a peanut butter and jelly sandwich. Now have someone else try to do it based solely on your explanation. How can you best convert this knowledge
Examine the top five reasons that firms initiate KMS and investigate why they are important in a modern enterprise.
Relate Web 2.0 to knowledge management Web 2.0 also engenders collaborative inputs. Whether these collaborations are for knowledge management activities or other organizational decision making, the
Define collaborative hub.
Read How the Irish Saved Civilization by Thomas Cahill (New York: Anchor, 1996) and describe how Ireland became a knowledge repository for Western Europe just before the fall of the Roman Empire.
Describe Web-based GSS. This chapter has served to provide a relatively quick overview of knowledge management and collaborative systems, two movements that were really prominent in the past 20 years
Explain why organizational culture must sometimes change before knowledge management is introduced.
Examine your university, college, or company and describe the roles that the faculty, administration, support staff, and students have in the creation, storage, and dissemination of knowledge.
Search the Internet for knowledge management products and systems and create categories for them. Assign one vendor to each team. Describe the categories you created and justify them.
How can employees be motivated to contribute to and use KMS?
Consider a decision-making project in industry for this course or from another class or from work. Examine some typical decisions in the project. How would you extract the knowledge you need? Can you
What is the role of a knowledge repository in knowledge management?
How does knowledge management support decision making? Identify products or systems on the Web that help organizations accomplish knowledge management. Start with brint.com and
Explain the importance of communication and collaboration technologies to the processes of knowledge management.
Search the Internet to identify sites that deal with knowledge management. Start with google.com, kmworld.com, kmmag.com, and km-forum.org. How many did you find? Categorize the sites based on
List the three top technologies most frequently used for implementing KMS and explain their importance.
Make a list of all the communications methods (both work and personal) you use during your day. Which are the most effective? Which are the least effective? What kind of work or activity does each
Explain why it is useful to describe groupwork in terms of the time/place framework.
Investigate the impact of turning off every communication system in a firm (i.e., telephone, fax, television, radio, all computer systems). How effective and efficient would the following types of
Investigate how researchers are trying to develop collaborative computer systems that portray or display nonverbal communication factors.
Explain why most groupware is deployed today over the Web.
For each of the following software packages, check the trade literature and the Web for details and explain how computerized collaborative support system capabilities are included: Lync,
Compare Simon’s four-phase decision-making model to the steps in using GDSS.
A major claim in favor of wikis is that they can replace e-mail, eliminating its disadvantages (e.g., spam). Go to socialtext.com and review such claims. Find other supporters of switching to wikis.
Search the Internet to identify sites that describe methods for improving meetings. Investigate ways that meetings can be made more effective and efficient.
Go to groupsystems.com and identify its current GSS products. List the major capabilities of those products.
Go to the Expert Choice Web site (expertchoice.com) and find information about the company’s group support products and capabilities. Team Expert Choice is related to the concept of the AHP
Based in Mason, Ohio, Luxottica Retail North America (Luxottica) is a wholly owned retail arm of Milan-based Luxottica Group S.p.A, the world’s largest designer, manufacturer, distributer and
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