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business
marketing research essentials
Marketing Research 1st Edition C.N. Sontakki - Solutions
What is CORjOint analysis?
What is factor analysis?
What is cluster analysis?
What do you mean by regression analysis?
What is multivariative data analysis?
What is bivariative data analysis?
What is univariative data analysis?
What are the techniques of data analysis?
Explain the procedure for data analysis?
What is data analysis? What are its requisites?
"Data processing is an art that needs great deal of experiences and commonsense"-Discuss.
What is data processing? What is the role of computers in data processing?
What is tabulation? What factors make it more effective?
What is tabulation? What is the structure of a table?
What is tabulation? How tables are classified?
What is classification? What questions are the addressed in classification?
What is classification? What are its objectives?
What is coding? Why coding is a must?
What is editing? What are the common problems aSf>ociated with editing?
What is editing? What precautions help in editing work making it effective?
What is editing? What are the stages of editing?
What is data processing? What is the components of it?
What are the objectives of classification?
What precautions are necessary in editing?
What is tabulation?
What is classification?
What is coding?
What is editing?
What are the components of data processing?
What is data processing?
What is computer data processing?
What makes tables good?
What are 'do' and 'donts' of interviewers.
What are non-response bias? Can they be reduced totally?
What problems respondents face? How they are solved ?
What problems interview face? How they are solved?
What is survey administration? What are its elements ?
What do you mean by telephone interview method? Explain comparative merits and demerits.
What is postal interview method? Explain comparative merits and demerits.
Explain Direct interview method of survey and point out relative merits and demerits.
What is interview method? How many types of interview are there used in survey method ?
What are basic methods of data collection? Explain survey method its merits and demerits.
What dos and dont's of interviewers?
What methods are used to minimise the non-response bias?
What are non-response errors? How they can be eliminated?
Response errors-What are they? How they are solved?
Explain merits and demerits of anyone method used in survey.
What is postal interview method ?
What is telephone interview method ?
What is personal interview method ?
What are different forms of survey method ?
What is survey method?
Clearly distinguish between primary and secondary data.
Explain brief the steps involved in questionnaire designing.
What is a questionnaire? What steps are involved?
What are unstructured questionnaire? Explain relative merits and demerits.
What are structured questionnaires? Explain relative merits and demerits.
What are observation methods? What specific merits and demerits they have?
What are primary data? How the researcher collects the same?
Define secondary data. Explain special merits and limits.
What are secondary data? Explain its nature.
What are secondary data? What purposes they serve for a researcher?
Explain last three steps of questionnaire designing.
Explain first three steps of questionnaire designing?
What steps are involved in designing a questionnaire?
What are the merits of observation methods?
What are the merits of communication method?
What means are used to collect primary data?
What are the different sources of primary data?
What are the different sources of secondary data?
What are primary data?
What are secondary data?
Explain the method where we use the formula-"K = N " and pinpoint the relative merits and demerits.
What is stratified sampling? Explain different varieties along with the issues involved in stratified sampling.
What is sampling process? What steps are involved in sampling?
What problems a researcher faces in conducting research? Explain these in detail.
What is "judgement sampling"? What are its merits and limitations?
What is stratified sampling? Why stratification? What are its merits and demerits?
What is non-probility sampling design? Explain different such sampling designs.
What is a probability sampling design? Explain different such sample designs.
Define the word sampling. Enumerate the managerial goals and reasons for sampling designs.
What is a 'sample'? and 'sampling'? Why one goes in for sampling?
What is bias? How can you reduce bias in sampling?
What is sampling error? Explain different types of sampling errors.
Explain any two non-probability sampling methods.
Explain any two probability sampling methods with relative merits and demerits.
What is non-random sampling? What are the merits and demerits?
What is random sampling? What are the months and demerits?
Explain the steps involved in sampling process.
What is sampling? What are its essentials?
What is sampling? What are the managerial objectives of sampling?
What is sampling? Why sampling?
What is cumulative.rating scale? Explain with illustration the concept.
What are summated scales? Exp.lain the same with practical example.
Explain clearly Thurstone scale with illustration.
What is paired comparison scale? Pinpoint its merits and limits.
What are ratio scales? Explain in brief selected attitude scales.
Discribe the Internal scales with example.
Explain with the help of examples 'nominal' and 'ordinal' scales.
What is measurement? What are the levels of measurement and scales?
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