Question: based on the above data which one is false Given the following data from a recent Comparative Competitive Efforts page in the CIR: AC CAMERA

based on the above data which one is false Given
based on the above data which one is false
based on the above data which one is false Given
Given the following data from a recent Comparative Competitive Efforts page in the CIR: AC CAMERA SEGMENT Your Industry Your Company Company Price (Average Wholesale Price $ per unit) Average vs. Ind. Avg. $236 $250 -5.6% P/Q Rating (1 to 10 stars) 4.4 5.1 Brand Reputation -13.7% 80 75 Number of Models +6.7% 3 3.1 -3.2% Retail Outlets Multi-Store Chains 36 35 +2.9% Online Retailers 66 68 -2.9% Local Retailers 2,900 2,897 0.0% Retailer Support ($ per unit) 7.52 6.92 +8.7% Advertising Budget ($000s) 1,900 1,929 -1.5% Website Displays ($000s) 2,150 1,764 +21.9% Sales Promotions Weeks 16 4.7 +240.4% Discount 20.0 15.9% +25.8% Warranty Period (days) 60 69 -13.0% Demand for ACC Units (000s) 365.9 279.0 +31.1% Gained /Lost (due to stockouts) +1.9 -0.1 AC Camera Units Sold (000s) 367.8 278.9 +31.9% Market Share 18.8% 14.3% +4.5 pts Special AC Camera Contracts Discount Offer 25.0% Avg. Discount = 12.4% Value Index 75 Avg. Value Index = 71 36.6 Total Units = 58.5k Special Contract Units Sold (000s) The number of weeks your company held sales promotions was your company's biggest percentage competitive advantage; your second biggest percentage competitive advantage was the size of the percent discount offered to retailers during these weeks. Your company's sales volume and market share in the AC Camera segment were negatively impacted by your company's P/Q rating, number of models, and warranty period. O Your company's percentage competitive advantages and disadvantages on the 10 competitive factors affecting AC camera sales and market share resulted in a net overall competitive advantage of a size sufficient to produce a market share that was 4.5 percentage points above the industry average, Your company's competitive advantages in the AC Camera segment had equally-sized positive impacts in powering your company's market share to 4.5 percentage points above the regional average. O Your company had a price-based competitive advantage and a website display-based competitive advantage

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