Question: Given the following data from a recent Comparative Competitive Efforts page in the CIR: Your Company vs . Ind. Your Industry Company Average INTERNET SEGMENT

Given the following data from a recent Comparative Competitive Efforts page in the CIR: Your Company vs. Ind. Your Industry Company Average INTERNET SEGMENT Avg. $78.50 $76.28+2.9%6,0006,225-3.6% NoNoneSame 5.96.3-6.3%400300 Retail Price ($ per pair ) Search Engine Advertising ($ 000s ) Free Shipping S/Q Rating Model Availability Brand Advertising Celebrity Appeal Brand Reputation Online Orders (000s ) Pairs Sold (000s ) Market Share (%)+33.3%15,00014,350+4.5%180111+62.2%8776+14.5%684538+27.1%684538+27.1%12.7%10.0%+27.0% Based on the above data for your company , which of the following statements is false?

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