Question: Looking at the products Eat, Ebb, Echo, Edge, Egg. For a round 1. Strategy of Niche Differentiator (High Technology). Draft saved at Jan 25, 2021
Looking at the products Eat, Ebb, Echo, Edge, Egg. For a round 1.
Strategy of Niche Differentiator (High Technology).



Draft saved at Jan 25, 2021 04:43PM CST Production Schedule Eat Ebb Echo Edge Egg NA NA NA Total Unit Sales Forecast 896 1,357 355 366 390 0 0 0 3,364 Inventory On Hand 189 39 40 78 62 0 0 0 408 Production Schedule 1200 1820 410 440 380 4,250 Production After Adj. 1,188 1,802 406 436 376 0 0 0 4,208 Margins 2nd Shift Production% 0.0% 30.0% 0.0% 0.0% 0.0% 0 0 0 Labor Cost/Unit $7.85 $7.46 $8.97 $8.97 $8.97 o 0 0 Material Cost/Unit $11.28 $7.63 $15.53 $15.45 $13.23 o 0 0 Total Unit Cost $19.13 $15.09 $24.50 $24.42 $22.20 0 0 0 Contribution Margin 31.7% 28.1% 35.5% 26.0% 32.7% 0 0 0 Physical Plant Total 1,800 1,400 900 600 600 0 0 0 5,300 1st Shift Capacity Buy/Sell Capacity Automation Rating 0 0 0 0 0 0 4.0 5.0 3.0 3.0 3.0 0.0 0.0 0.0 4.0 5.0 3.0 3.0 3.0 New Autom. Rating Investment ($000) $ 0 $ 0 $0 $ 0 $ 0 $ 0 $ 0 $ 0 $0 Last Year This Year % This Year 2nd Shift Workforce Needed 1st Shift $ 32,694 Overtime Max O Invest A/P Lag 0.0% Complement 700 701 100 % 700 640 61 30 Production vs Capacity Price vs Unit Cost 4k $40 2k $20 Ok $0 Eat Ebb Echo Edge Egg Eat Ebb Echo Edge Egg Both Shifts Base Capacity Production Material Labor Margin Production Information Unit Primary Units Inven Age Pfmn Size Name Segment Sold tory Revision Date Dec.31 MTBF Coord Coord 2nd Auto Shift & mation Capacity Material Labor Contr. Over- Next Next Plant Cost Cost Marg. time Round Round Utiliz. Price Able Acre Adam Aft Agape Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 $11.59 $7.49 17.0 $21.00 $7.81 $7.12 12.0 $38.00 $15.98 $8.57 15.5 $33.00 $15.87 $8.57 11.0 $33.00 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% Baker Bead Bid Bold Buddy Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 $11.59 $7.49 17.0 $21.00 $7.81 $7.12 12.0 $38.00 $15.98 $8.57 15.5 $33.00 $15.87 $8.57 11.0 $33.00 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 1,400 900 600 600 66% 129% 45% 73% 63% Cake Cedar Cid Coat Cure Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 17.0 $21.00 12.0 $38.00 15.5 $33.00 11.0 $33.00 $11.59 $7.49 $7.81 $7.12 $15.98 $8.57 $15.87 $8.57 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% Daze Dell Duck Dot Dune Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 17.0 $21.00 12.0 $38.00 15.5 $33.00 11.0 $33.00 $11.59 $7.49 $7.81 $7.12 $15.98 $8.57 $15.87 $8.57 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% Eat Ebb Echo Edge Egg Trad Low High 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 $11.59 $7.49 17.0 $21.00 $7.81 $7.12 12.0 $38.00 $15.98 $8.57 15.5 $33.00 $15.87 $8.57 11.0 $33.00 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% Pfmn Size Fast Feat Fist Foam Fume Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 $11.59 $7.49 17.0 $21.00 $7.81 $7.12 12.0 $38.00 $15.98 $8.57 15.5 $33.00 $15.87 $8.57 11.0 $33.00 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% CAPSTONE COURIER Page 4 Ton Draft saved at Jan 25, 2021 04:43PM CST Production Schedule Eat Ebb Echo Edge Egg NA NA NA Total Unit Sales Forecast 896 1,357 355 366 390 0 0 0 3,364 Inventory On Hand 189 39 40 78 62 0 0 0 408 Production Schedule 1200 1820 410 440 380 4,250 Production After Adj. 1,188 1,802 406 436 376 0 0 0 4,208 Margins 2nd Shift Production% 0.0% 30.0% 0.0% 0.0% 0.0% 0 0 0 Labor Cost/Unit $7.85 $7.46 $8.97 $8.97 $8.97 o 0 0 Material Cost/Unit $11.28 $7.63 $15.53 $15.45 $13.23 o 0 0 Total Unit Cost $19.13 $15.09 $24.50 $24.42 $22.20 0 0 0 Contribution Margin 31.7% 28.1% 35.5% 26.0% 32.7% 0 0 0 Physical Plant Total 1,800 1,400 900 600 600 0 0 0 5,300 1st Shift Capacity Buy/Sell Capacity Automation Rating 0 0 0 0 0 0 4.0 5.0 3.0 3.0 3.0 0.0 0.0 0.0 4.0 5.0 3.0 3.0 3.0 New Autom. Rating Investment ($000) $ 0 $ 0 $0 $ 0 $ 0 $ 0 $ 0 $ 0 $0 Last Year This Year % This Year 2nd Shift Workforce Needed 1st Shift $ 32,694 Overtime Max O Invest A/P Lag 0.0% Complement 700 701 100 % 700 640 61 30 Production vs Capacity Price vs Unit Cost 4k $40 2k $20 Ok $0 Eat Ebb Echo Edge Egg Eat Ebb Echo Edge Egg Both Shifts Base Capacity Production Material Labor Margin Production Information Unit Primary Units Inven Age Pfmn Size Name Segment Sold tory Revision Date Dec.31 MTBF Coord Coord 2nd Auto Shift & mation Capacity Material Labor Contr. Over- Next Next Plant Cost Cost Marg. time Round Round Utiliz. Price Able Acre Adam Aft Agape Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 $11.59 $7.49 17.0 $21.00 $7.81 $7.12 12.0 $38.00 $15.98 $8.57 15.5 $33.00 $15.87 $8.57 11.0 $33.00 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% Baker Bead Bid Bold Buddy Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 $11.59 $7.49 17.0 $21.00 $7.81 $7.12 12.0 $38.00 $15.98 $8.57 15.5 $33.00 $15.87 $8.57 11.0 $33.00 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 1,400 900 600 600 66% 129% 45% 73% 63% Cake Cedar Cid Coat Cure Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 17.0 $21.00 12.0 $38.00 15.5 $33.00 11.0 $33.00 $11.59 $7.49 $7.81 $7.12 $15.98 $8.57 $15.87 $8.57 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% Daze Dell Duck Dot Dune Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 17.0 $21.00 12.0 $38.00 15.5 $33.00 11.0 $33.00 $11.59 $7.49 $7.81 $7.12 $15.98 $8.57 $15.87 $8.57 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% Eat Ebb Echo Edge Egg Trad Low High 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 $11.59 $7.49 17.0 $21.00 $7.81 $7.12 12.0 $38.00 $15.98 $8.57 15.5 $33.00 $15.87 $8.57 11.0 $33.00 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% Pfmn Size Fast Feat Fist Foam Fume Trad Low High Pfmn Size 999 1,763 366 358 314 189 39 40 78 62 11/21/2018 5/25/2017 4/18/2020 6/30/2019 5/25/2019 3.1 17500 4.6 14000 1.7 23000 2.5 25000 2.6 19000 5.5 3.0 8.0 9.4 4.0 14.5 $28.00 $11.59 $7.49 17.0 $21.00 $7.81 $7.12 12.0 $38.00 $15.98 $8.57 15.5 $33.00 $15.87 $8.57 11.0 $33.00 $13.62 $8.57 29% 27% 33% 23% 30% 0% 30% 0% 0% 0% 4.0 5.0 3.0 3.0 3.0 1,800 66% 1,400 129% 900 45% 600 73% 600 63% CAPSTONE COURIER Page 4 Ton