Question: Plan four (4) different touchpoints for a specific brand of your choice and prepare a strategic experience branding roadmap by discussing their main takes within

Plan four (4) different touchpoints for a specific brand of your choice and prepare a strategic experience branding roadmap by discussing their main takes within the framework of experiential marketing in alignment with their main positioning strategy.

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lets take the example of Nike a leading sportswear brand Nikes main positioning strategy is to empower and inspire athletes and individuals to push beyond their limits and achieve their full potential ... View full answer

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