Question: This exercise gives you some practice in identifying production-oriented and marketing-oriented firms. You are given pairs of firms-and a clue about each firm. On the

This exercise gives you some practice in identifying production-oriented and marketing-oriented

This exercise gives you some practice in identifying production-oriented and marketing-oriented firms. You are given pairs of firms-and a "clue" about each firm. On the basis of these clues, you must decide which one of the two firms is more marketing-oriented and which is more production-oriented. Indicate which firm is marketing-oriented and which is production-oriented. Then briefly explain your answer. 1. Firm A: "Our goal is to run at full capacity and sell everything that we make." Firm B: "Our goal is to build customer loyalty by designing products that they want to buy

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