Question: This exercise gives you some practice in identifying production-oriented and marketing-oriented firms. You are given pairs of firms-and a clue about each firm. On the

This exercise gives you some practice in identifying production-oriented and marketing-oriented
firms. You are given pairs of firms-and a "clue" about each firm.

This exercise gives you some practice in identifying production-oriented and marketing-oriented firms. You are given pairs of firms-and a "clue" about each firm. On the basis of these clues, you must decide which one of the two firms is more marketing-oriented and which is more production-oriented. Indicate which firm is marketing-oriented and which is production-oriented. Then briefly explain your answer. 4. Firm A: "As sales manager, my job is to hire salespeople who can "move" as many units as we can produce. After all, the higher the sales, the higher the profits." Firm B: "As finance manager, my job is to determine how many units it will be profitable for us to sell at the price customers are willing to pay

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