Leadership Enhancing the Lessons of Experience 7th edition Richard Hughes, Robert Ginnett, Gordon Curphy - Solutions

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How has the Web 2.0 enhanced the e-commerce buying experience?
How can Web site hosting ease an organization's entry into selling on the Web?
What basic business fundamentals must business managers grasp to effectively incorporate e-commerce into their business?
In what ways is a B2B private store different from a B2B customer portal? How is a private store different from a typical B2C e-commerce Web site?
What sort of companies might employ a private company marketplace? What sort of companies might participate in a private company marketplace? How is a private company marketplace different from an industry consortia-sponsored marketplace?
What business functions are performed by e-procurement software?
Identify the top three most attractive B2C markets by country. Why are these countries so attractive for B2C e-commerce?
Do you think the percentage of U.S. online retail sales to total retail sales will continue to increase? Why or why not?
How and why do brick-and-mortar retailers need to modify their in-store operations and procedures to meet new expectations of shoppers?
Describe the new value proposition known as the long tail.
You are a new member of the marketing organization for a 10-year-old, rapidly growing retailer with $2.7 billion in annual sales and 85 stores located in half a dozen southern states. You were hired away from Macy's with a nice salary increase and were promised an opportunity to influence the
You are the senior marketing manager for a manufacturing firm that is getting ready to launch its first e-commerce B2C Web site. The goal for the new site is to attract new customers from new markets and to boost sales by at least 5 percent by the end of the first year of operation. You have been
Your organization's first Web site was launched just six months ago, but already management is calling it a complete disaster. The site has failed to stimulate additional sales and has proven to be unreliable, with frequent periods of service interruption. Things are so bad that consumers are
1. How did Peapod's strategy differ from Webvan's? What made Peapod more successful?2. How does Peapod's strategy differ from Amazon's?3. Are Peapod and Amazon targeting the same customer base? Which customers would you expect each company to attract and maintain?4. What parallels can be drawn
Your firm manufactures fasteners (screws, bolts, anchors, tacks, and so on) that are sold all over the United States. For the past five years, the company has operated a Web site where customers can place orders, but many customers complain about how difficult it is to use the site and most place
You are a member of the business development group of a rapidly growing sporting goods retailer with annual revenue of $150 million. Your firm has been in business for 10 years and operates two dozen stores in the southwest United States. It has plans to add two stores per year for at least the
Your U.S.-based organization is expanding its sales reach globally with the opening of new sales offices in Germany, Brazil, and China. Upper management is pushing hard to get the company's Web site modified so that visitors can specify their country and view a customized version of the site in
You are coming out of a briefing on your firm's new ERP implementation project, which will replace a collection of some two dozen legacy information systems. One of your friends says: "I don't get it. This seems like a lot of work that will lead to many changes in the way we do our jobs. I'm not
The new CFO at iProspect is on a mission to cut costs and increase profits. One strategy she has taken is to closely examine the costs and benefits generated from the firm's information systems. Those systems that don't demonstrate a good return on investment are candidates for termination, thus
You are a member of the Stanley Black & Decker new product development team that is considering how to make the best possible use of the data that will become available with the firm's new generation of smart tools. Your subgroup has been given the task of identifying potential legal, ethical, and
Identify and briefly describe the basic business processes included within the scope of product life cycle management (PLM).
Discuss the difference between discrete and process manufacturing.
Assume that you are the owner of a small appliance sales and repair shop serving hundreds of customers in your area. How might you use a CRM system to capture customer data that could be used to provide better service or increase revenue?
You are a member of the engineering organization for an aircraft parts manufacturer. The firm is considering the implementation of a PLM system. Make a convincing argument for selecting a system whose scope includes CAD, CAE, and CAM software.
You just completed your first week as a sales rep at Acme Vacation Rentals, a firm specializing in finding vacation rental homes for high-income clients. You enjoy the work very much but are surprised at the lack of client-related information available to support the sales reps who are left on
Your firm is several months into the implementation of an ERP system. You are a member of the purchasing organization and will be a heavy user of the new system. You and a dozen other members of the purchasing organization just completed your initial three days of training on the new system. You
Imagine that you are a new employee in the engineering organization of a large camping equipment and outdoor furniture manufacturing firm. The company is considering implementing a PLM system to better manage the design and manufacture of its products. You have been invited to a meeting to share
Research SCOR using a variety of online resources. Prepare a brief summary of the process modeling, performance measures, and best practices that make up SCOR. Discuss how SCOR is being used today in supply chain management system development.
1. Why did IBM drop Siebel and implement SugarCRM? 2. Why do you think IBM waited several years before switching to SugarCRM? 3. How have the CRM needs of IT software companies changed over time? How do you think they will change in the future? 4. How are the CRM needs of other industries
Your company, which manufactures roller blades and related equipment and clothing, is interested in gaining a better understanding of its customers. While the company has a CRM system that contains information about customer contacts with the firm (phone calls, queries, and orders), there is
Based on the success of the University of Kentucky's system, your school is considering implementing its own system of data analysis to help increase student retention. You have been selected to participate in a student focus group to provide your thoughts and perspective. The focus group leader
How would you define business intelligence
Must you be a trained statistician to draw valid conclusions from the use of BI tools? Why or why not?
Imagine that you are the sales manager of a large luxury auto dealer. What sort of data would be useful to you in order to contact potential new car customers and invite them to visit your dealership? Where might you get such data? What sort of BI tools might you need to make sense of this data?
This chapter began with the quote: "The most important goal and potential reward of big data initiatives is the ability to analyze diverse data sources and new data types, not managing very large data sets." Do you agree with this statement? Why or why not?
Briefly describe the ETL process for building a data warehouse.
The Internal Revenue Service maintains a large data warehouse containing 10 years of tax return data. Identify and list four other data warehouses kept by other branches of the federal government and the purposes that each one serves.
The opening vignette mentions that Amazon has acquired a patent for "anticipatory shipping" that would enable it to ship products to customers even before they go online. What do you think of this concept? What advantages does it offer Amazon? The customer?
What is the difference between OLAP analysis and drill-down analysis?
Identify at least four key performance indicators that could be used by the general manager at a large, full-service health club to define the current state of operations, including trainers; workout equipment; indoor and outdoor swimming pools; spa; salon; juice bar; health food restaurant; and
Your nonprofit organization wishes to increase the efficiency of its fundraising efforts. What sort of data might be useful to achieve this goal? How might BI tools be used to analyze this data?
In a highly controversial move, your favorite social network has just agreed to allow Walmart access to the postings, messages, and photos of its users. Walmart will also gain access to user names and email addresses-in violation of the network's privacy policy. Walmart plans to mine this data to
You are the sales manager of a software firm that provides BI software for reporting, query, and business data analysis via OLAP and data mining. Write a paragraph that your sales reps can use when calling on potential customers to help them understand the business benefits of BI.
You are the new operations manager of a large call center for a multinational retailer. The call center has been in operation for several years, but has failed to meet both the customers' and senior management's expectations. You were hired three months ago and challenged to "turn the situation
Do research online to identify several users of Amazon AWS BI products and services. What sort of costs and start-up efforts are required to employ Amazon AWS services? How does this compare with the costs of developing this infrastructure in-house? What organizations compete with Amazon in the BI
1. What goals was the federal government hoping to achieve by supporting EHR acquisition? Which of those goals are likely to be accomplished? 2. What purpose do products such as Watson and Optum One serve? How does this differ from the potential promise of a collaborative research venture such as
You are a talent scout for a professional sports team. Over the years, the players you have recommended have had outstanding performance records for your team. Indeed, although you are only in your late thirties, you are frequently cited as the top talent recruiter in the entire league. You have
As a member of the human resources organization, you are keenly aware that your firm's engineering organization is facing critical skill issues due to retirement eligibility. Over half your engineers are between the ages of 45 and 60, well above the U.S. workforce average. Management is actively
You knew that your organization monitored employee's email and social networking messages sent from work, but you did not know that those messages underwent social network analysis. Thus, you are quite surprised when your manager informs you that this technology has identified you as one of the
Provide three examples of tacit knowledge. Provide three examples of explicit knowledge.
Imagine that you are a senior executive in the human resources group of a large organization faced with an alarming number of retirements of critical employees over the next three years. How might you deal with this situation to avoid losing valuable expertise needed for the organization's
Imagine that you are the CEO of a large organization, and you strongly support the need for a greater level of collaboration in most areas of the organization.
In what ways does a well-designed enterprise search software vary from popular search engines (e.g., Bing, DuckDuckGo, and Google)?
Can you identify a subject area in which you possess tacit knowledge that would be valuable to others? Would you readily share this knowledge with others? Why or why not? If you were so inclined, how would you go about sharing this tacit knowledge with others?
How would you distinguish shadowing and joint problem solving?
What are the primary organizational benefits that can be gained through a successful knowledge management program? How might you justify investment in a knowledge management project?
What suggestions would you have to offer as incentives to get employees to surrender their knowledge and experience to help build a knowledge management system?
Identify one community of practice you would be willing to help form and contribute to. How might you go about finding others who are willing to join and participate? What would you hope to gain from your participation in this community of practice?
Develop a set of rules that captures your thought process in completing a frequently performed task-choosing which clothes to wear to school or work, deciding what route to take to school or work, and so on. Test the accuracy and completeness of your rule set by having a classmate follow your rules
You've been a real estate broker for almost 15 years, and for the past three years, you have generated more sales and commissions than anyone at your firm. As you sit in a meeting with your firm's president, you are feeling quite pleased as she recounts your major sales accomplishments and
You are the CIO of a company facing a potential class action lawsuit over damages caused by one of its products. There has been some discussion at work about the potential for senior managers to be interviewed as part of the discovery process. You are shocked when your manager approaches you in the
1. How is the KM system at NASA different from other KM systems that you have studied within the chapter? How is it similar? 2. What steps can NASA take to make sure that the KM system is better utilized by individuals and teams? 3. What can NASA do to ensure that individuals and teams can find
You are a member of the Human Resources Department of a software manufacturer that has several products and annual revenue in excess of $500 million. You're on the phone with the manager of software development who has made a request to hire a notorious hacker to probe your company's software
You are the CFO of a sporting goods manufacturer and distributor with annual sales exceeding $500 million. Roughly 25 percent of your sales come from online purchases, but today, your firm's Web site was not operational, costing the firm over $350,000 in lost sales. The IT group informed you that
You have just heard on the news that there was a major data breach at your university and that personal identification information of all students, faculty, and employees may have been compromised. The incident occurred three months ago but is just now being communicated. What action should you
Do some research to gain an understanding of why BYOD policies are necessary for organizations that must abide by HIPAA regulations. Do you believe that employees of a large healthcare provider should be able to bring their own device to work? Why or why not?
How would you distinguish between a hacktivist and a cyberterrorist? Should the use of hacktivists by a country against enemy organizations be considered an unethical act of war? Why or why not? How about the use of cyberterrorists?
Outline action steps necessary to implement trustworthy computing.
What is the difference between risk assessment and an IT security audit?
A successful distributed denial-of-service attack requires the downloading of software that turns unprotected computers into zombies under the control of the malicious hacker. Should the owners of the zombie computers be fined or otherwise punished as a means of encouraging people to better
Do research on the effectiveness of the Controlling the Assault of Non-Solicited Pornography and Marketing (CAN-SPAM) Act. Would you recommend any changes to this act? If so, what changes would you like to see implemented and why?
Some IT security personnel believe that their organizations should employ former computer criminals who now claim to be white hat hackers to identify weaknesses in their organizations' security defenses. Do you agree? Why or why not?
You are a computer security trainer for your firm's 200 employees and contract workers. What are the key topics you would cover in your initial one-hour basic training program on security for non-IT personnel? What sort of additional security-related training might be appropriate once people have
Hundreds of a bank's customers have called the customer service call center to complain that they are receiving text messages on their phone telling them to log on to a Web site and enter personal information to resolve an issue with their account. What action should the bank take?
You are one of the top students in your university's computer science program of 100 students, and you have agreed to meet with a recruiter from the Department of Homeland Security. Over dinner, he talks to you about the increasing threat of cyberterroist attacks launched on the United States by
You are the CFO of a midsized manufacturing firm. You have heard nothing but positive comments about the new CIO you hired three months ago. As you listen to her outline what needs to be done to improve the firm's computer security, you are impressed with her energy, enthusiasm, and presentation
It appears that someone is using your firm's corporate directory-which includes job titles and email addresses-to contact senior managers and directors via email. The email requests that the recipient click on a URL, which leads to a Web site that looks as if it were designed by your Human
1. How did the Sony hack differ from most other hacks?2. How did the U.S. government respond to the attack? Was the response appropriate?3. How did Sony respond to the attack? Will Sony's response encourage or discourage future attacks?4. In what ways does the Sony hack reflect emerging
You are surprised when a student from a local university appears at your door and asks you to sign a petition of support for the Unitarian Church in its legal battle with the NSA. The student also states that any financial contribution you would like to make to help offset legal expenses would be
You are meeting with your manager, the new Chief Information Officer (CIO) of a market research and consulting firm, for the first time. The CIO shares that she just learned that the firm has no consumer data privacy policy. She asks you if you feel that creation of such a policy is a priority.
You are a recent hire to the human resources organization of your county sheriff's department. Last week your manager assigned you responsibility to define a program to use social media networks to monitor current employees and screen potential job candidates. This week he is looking for a status
How would you define ethical? How would you define legal? Provide an example of an action that is legal but not ethical and one that is ethical but illegal.
Have you ever experienced any form of Internet censorship? Explain.
Do research to find evidence that a digital divide exists within your country. Discuss your findings. What issues are raised by the existence of a digital divide?
Are you okay with paying $2 per month to support the E-Rate program? How about $20 per month? Why or why not?
Do you think that it is important to maintain net neutrality? Why or why not?
What is the difference between the IoT and the IoE?
What do you think are the greatest social issues raised by the IoT?
What rights are the First and Fourth Amendments designed to protect? How do these Amendments influence your thoughts on data privacy?
Do research to identify at least three data brokers who have information about you. What data about you is available? Is there any way for you to confirm that the data about you is accurate? Is there any way for you to ask that data about you be removed from the data broker's database?
What are your feelings about workplace monitoring? What forms of monitoring should be encouraged? What forms should be discouraged?
What is meant by "reasonable expectation of privacy"? Provide an example of a situation in which an individual has such an expectation.
You are one of the top salespeople for a manufacturer of electronic window shades and blinds that lower, open, and close based on the amount of sunlight measured by special sensors. To date, your shades have been designed to operate completely independently of one another. As you are speaking to a
You are the CPO for a major social network. You have just listened to a sales pitch from a data broker with a proposition to buy detailed data about your roughly 100 million users for $10 million per year. This is an arrangement the data broker has already entered into with two of your competitors.
You just received an email request from your friend who is the vice president of human resources within your organization. She is taking an informal survey of a few close confidants on the topic of adding ethical criteria and evaluations to the organization's employee appraisals process. She has
1. How does the government's responsibility to provide for the common defense of the American people and to protect civil liberties conflict in the case of the PRISM project? 2. What measures can be taken to ensure that the government's counterterrorism projects do not infringe, or only minimally
1. Would you classify Bill Gates as a charismatic or transformational leader? Why?2. Consider the followers/employees of Gates. What are some of the unique characteristics of Gates’s followers that might identify him as charismatic or transformational?Keeping Up with Bill GatesBill Gates
1. Consider the factors from the Situational Leadership® Model outlined in Figures 13.3 and 13.4. Apply these factors to Jacobs and Windber.2. How do you think Jacobs would score on the least-preferred-coworker scale? Why?3. Based on the success of Windber, in what range would you guess the
1. Discuss the environment, resources, and history as they apply to the success of IKEA.2. Consider Schein’s Four Key Organizational Culture Factors as described in Highlight 12.6. What examples can you identify within the IKEA organization that contribute to the company’s strong corporate
1. Like many leaders, Marco has a team in place and does not have the luxury of building a new team from the ground up to adapt to the changing business environment his firm is faced with. Use the TLM to help Marco diagnose the problems faced by the firm and identify leverage points for change.a.

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Leadership Enhancing the Lessons of Experience 7th edition Richard Hughes, Robert Ginnett, Gordon Curphy - Solutions

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