UNIT 8

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Business - Advertising

charlotte1oxhi Created by 10 mon ago

Cards in this deck(29)

What term describes the cost to the buyer of goods or services?

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What is a particular position or point in space called?

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What is the term for informing customers about products and persuading them to buy?

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What must a firm provide to meet the customer's needs and wants?

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What term describes anything a buyer must give up to obtain the benefits of a product?

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What is anything that makes life easier or more comfortable called?

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What is the term for the imparting or exchanging of information or news?

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What is a group of customers of similar age, income level, and social group called?

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What is the means by which you deliver the product or service to the customer?

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What are the four elements of marketing known as Product, Price, Place, and Promotion collectively called?

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What are customer solution, customer cost, convenience, and communication collectively known as?

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What term describes the wants and desires of buyers of a product or the customers of a business?

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What is a telephone or internet service for when customers have problems called?

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What is a business approach that prioritizes the satisfaction of customers' needs and wants?

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What term describes goods or services that are sold?

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What is the term for information about what customers want and need?

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What is the percentage of sales a company has called?

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What term describes where and how people buy things?

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What is a description of a typical customer called?

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What are things people buy for their own use called?

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What is the introduction of a product to the market called?

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What is the length of time people continue to buy a product called?

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What is the set of products made by a company called?

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What is the term for how much a company thinks it will sell in a period?

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What are numbers showing how much a company has sold in a period called?

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What is the term for how much a company wants to sell in a period?

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What is a programme of advertising activities over a period, with particular aims called?

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What is an amount of money available for advertising during a particular period called?

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What is a business which advises companies on advertising and makes ads called?

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