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entrepreneurship
Entrepreneurship Successfully Launching New Ventures 4th Edition Bruce R. Barringer, R. Duane Ireland - Solutions
According to Baker et al. (2020) fraud has five major elements: (1) it involves two parties – a fraudster and a victim, (2) a fraudster knowingly or unknowingly facilitates a false statement, (3) a fraudster accepts the statement being false, (4) a victim relies on the false statement or
Compare the statements of four auditing companies in relation to fraud prevention in the document “Fraud and Going Concern Discussion Paper”
What initiatives could small business owners make to ensure good corporate financial reporting procedures are followed in their company?
List reports that an investor might review before taking the decision to invest in any venture.
If new management were to replace the current one, what checks and balances should be adopted to combat any future mishandling of power?
How much control should the HR department possess in a business/company?
What decision capabilities should the future HR department of Wells Fargo possess?
What is franchising? How does it differ from other forms of business ownership?
What is the difference among an individual franchise agreement, an area franchise agreement, and a master franchise agreement? If you wanted to open a large number of Fresh Healthy Vending franchises(see “You Be the VC 15.2”), which type of franchise arrangement would be best for you and why?
What are the rules of thumb for determining whether franchising is a good choice for a particular business? Provide an example of a business that wouldn’t be suitable for franchising.
If an individual Planet Smoothie franchise is losing money, does it still have to pay a monthly royalty? Explain how this is possible.
Describe some of the resources available to prospective franchisees to identify franchise opportunities.
Why is it important for a prospective franchisee to retain his or her own franchise attorney?
What is the purpose of a franchise agreement? Identify the two sections of the franchise agreement and describe the purpose of each one.
To date, every court case that has been adjudicated in the United States indicates that franchisors do not have a fiduciary responsibility to their franchisees. What do these rulings suggest to entrepreneurs considering the possibility of buying into a franchise system? Why?
What are some of the aspects of franchising that make it subject to ethical abuses? What steps can a prospective franchisee take to ensure that a specific franchisor is reliable and ethical?
What are the main reasons that many U.S. franchise systems are expanding into global markets? Do you think this expansion will continue to gain momentum or will decline over time?Provide an example of a franchise organization, other than one referred to in the chapter, that is expanding rapidly
Does franchising have a bright or a dim future in the United States? Make your answer as substantive and thoughtful as possible.
Reread the Opening Profile, which focuses on Joseph Keeley and the franchise organization that he founded—College Nannies & Tutors.Think of an activity, other than nanny and tutoring services, that you believe college students might be particularly good at, has a defined need, and can be turned
Think of the current point that you’re at in your career or educational process. Do you think you’d be capable of owning and operating a franchise today or shortly after you graduate? If so, what type of franchise do you think you’d be most capable of successfully leading?
Pick a franchise organization that you admire. Spend some time looking at the company’s Web site. Describe how the company is set up. Is it a product and trademark franchise or a business format franchise? Does it sell individual franchise agreements, area franchise agreements, master franchise
Identify a franchise location near where you live and ask to talk to the owner.Show the owner one of the two “You Be the VC” features at the end of this chapter and ask the person whether he or she thinks the company will be successful. Write a brief summary of the owner’s response. YOU BE
Select a franchise organization that is located on your campus or near your campus that isn’t involved in any co-branding arrangements. Suggest several co-branding relationships that would make sense for this company.
Make a list of five large franchise organizations.Do some Internet research to see if you can determine if these organizations are offering programs to help potential franchisees gain access to financing.
Look at Table 15.4. If you were offered the opportunity to buy into any one of the franchise organizations listed in Table 15.4, which one would it be? Explain the rationale for your selection. TABLE 15.4 INITIAL COSTS TO THE FRANCHISEE OF A SAMPLE OF FRANCHISE ORGANIZATIONS Franchise Organization
Recently, a good friend of yours gave a talk to a community group about franchising.Three of the people in the audience approached your friend after the talk to ask if their businesses are suitable for franchising. The first person owns a dance studio, the second a veterinary practice, and the
Do you think Starbucks could have benefited from placing a greater reliance on franchising over the years? What are the benefits to Starbucks as a result of the decision to avoid going the franchise route?
Wahoo’s Fish Taco is a franchise organization that offers Mexican food mixed with Brazilian and Asian flavors. It is a “fast-casual” restaurant that was founded in Costa Mesa, California, in 1988 by Chinese-Brazilian brothers Edurado Lee, Mingo Lee, and Wing Lam, who mixed traditional Chinese
Curves International, whose 30-minute workout and singular focus on women made it among the world’s fastest-growing franchise organizations, seems to be losing at least a bit of steam.Over the past three years, nearly one-third of Curve’s 7,700 franchises have closed, according to a recent
Have you ever stopped at a gas station and caught a quick lunch at an Arby’s or a Blimpie sub sandwich inside? Or have you ever noticed that Baskin-Robbins and Dunkin’ Donuts often share the same building? If either of these two scenarios applies to you, then you have witnessed co-branding
Imagine you’re a police officer who works the evening shift. You go to work at 3:30 P.M. and complete your shift at midnight. You’ve always enjoyed working out late in the day but don’t have room for a home gym in your apartment. You’ve checked out the Gold’s Gym and the Bally Total
The idea for Game Truck first came to Scott Novis at his son’s fourth birthday party. They were at a pizza arcade and the noise, expense, and frustration caused him to think about a better alternative. What’s more, he knew that the electronic games he was working on at his job were better than
Skip ahead to Chapter 4 and look at the “You Be the VC 4.1” feature, which focuses on SafetyWeb. How would you assess the likely demand for SafetyWeb’s service? YOU BE THE VC 4.1 Company: SafetyWeb Web: www.safetyweb.com Business Idea: Create a Web-based service that helps parents protect
Zipcar is a car sharing service that Cambridge, Massachusetts, residents Robin Chase and Antje Danielson launched in 2000. Scott Griffith, a former Boeing engineer, now leads the firm. Although Zipcar didn’t pioneer the idea of car sharing—it first emerged in Europe—it is the largest car
In 1990, Jamba Juice started in San Luis Obispo, California. The company, which sells smoothie drinks, got off to a good start, opened two more cafés in 1993, and now has hundreds of outlets all the way from Hawaii to Boston. In fact, Jamba Juice is somewhat unusual in that at one point during its
Refer to the opening feature, which focuses on Klymit, a company that makes ultra light and hyperefficient cold weather apparel and related products. Make a list of the things that you believe Nate Alder, the founder of Klymit, has done “right” in regard to the financial management of the
Neil Frasier, a friend of your family, is a very proficient accountant. He’s 61 and has spent his entire career working at the Sears Holdings Corp. headquarters in Chicago. He just got a call from a high school buddy that still lives in the small town in Wisconsin that they both grew up in.
Reread the Opening Profile. After doing this, make a list of all the things that you think that Jessica Truesdale has done right in building True You Cosmetics’marketing program.
It’s important for entrepreneurial firms to generate press as effectively and inexpensively as possible. One start-up, Airbnb, generated substantial press during its start-up phase at very little cost. Its formula was novel, but is instructive for any start-up trying to generate buzz and positive
Which of the growth strategies discussed in the chapter are the most risky? Which are the least risky? What role should risk play in a company’s decision to pursue a particular growth strategy?
Identify three start-ups, other than those discussed in the chapter or listed in Table 2.1, which were started to satisfy a changing environmental trend.Briefly describe the start-up and the environmental trend that it was started to satisfy. TABLE 2.1 EXAMPLES OF HOW CHANGES IN ENVIRONMENTAL
The “You Be the VC” features included in Chapters 1 and 2 focus on Windspire Energy, Songkick, PharmaSecure, and ecoATM. Which of these four companies do you think is pursuing the strongest business opportunity? Justify your answer. YOU BE THE VC 1.1 Company: Windspire Energy Web:
Read Case 1.1, which focuses on RunKeeper. What similarities, if any, do you see between RunKeeper’s start-up story and the start-up stories of Rovio Mobile (the company behind Angry Birds) and Zeo, the two firms featured in the “Savvy Entrepreneurial Firm” boxed feature? CASE 1.1 Runkeeper:
Increasingly, entrepreneurship is being practiced in countries throughout the world.Why do you think this is the case? Do you expect entrepreneurship to continue to spread throughout the world, or do you think its appeal will subside over time?
Identify the five forces that determine industry profitability.
Describe how the threat of substitute products has the potential to suppress an industry’s profitability.
How does the threat of new entrants have the potential to suppress an industry’s profitability?
Describe the four primary factors that play a role in determining the nature and intensity of the bargaining power of buyers. How does the bargaining power of buyers have the potential to suppress an industry’s profitability?
Identify the nontraditional barriers to entry that are particularly suitable for entrepreneurial firms.
Describe the characteristics of a fragmented industry. What is the primary opportunity for new firms in fragmented industries?
Describe the characteristics of a mature industry. What is the primary opportunity for new firms in a mature industry?
What is a global industry? Describe the two most common strategies pursued by firms in global industries.
What is the purpose of a competitor analysis? Make your answer as complete as possible.
Karen Sharp lives in a town of approximately 10,000 in Western Kentucky. There isn’t a furniture store in the town and Karen is thinking about starting one. She has good business and marketing skills and is confident she can run the store, but she’s not sure whether the furniture store industry
Jackson Sprout, a long-time friend of yours, is disenchanted with what he perceives to be a lack of quality in the local restaurants serving Italian-based foods. In talking to you about this, Jackson says, “My grandparents are Italian. Over the years, I have learned a great deal about cooking
Your friend Lisa Ryan is opening a smoothie shop that will sell a variety of smoothie drinks in the $4 to $5 price range. When you ask her if she is worried that the steep price of smoothies might prompt potential customers to buy a soda or a sports drink instead of a smoothie, Lisa answers,
Look again at Case 5.1 dealing with Panera Bread. Using the Internet to search for information, make a list of this firm’s direct competitors, indirect competitors, and future competitors. On a scale of 1 to 5 (5 is high), how concerned should Panera Bread be about each category of competitors?
The founders and initial management team at Xeros want to do as good a job as possible collecting competitive intelligence in an ethical manner to determine if largescale manufacturers of washing machines (e.g., Whirlpool, GE, and LG Electronics) are trying to copy its innovative washing machine.
Dana Smith will soon be opening a fitness club in Tucson, Arizona. Having identified his competitors, he wants to display the information he has collected in a way that will help him determine how he’ll stack up against his competitors and pinpoint his sources of competitive advantage. Describe
Complete a competitive analysis grid for Panera Bread.
Imagine the following scenario. The produce buyer at Whole Foods Market in a Midwestern city wants to buy sweet corn from local producers. She’s familiar with about a dozen local sweet corn producers. She calls each producer and asks them to e-mail, fax, or drop their price sheets by the store.
List at least three reasons that demonstrate why having a business model is important.
Why did WebHouse’s business model fail?
How does an understanding of the value chain help explain how business models emerge?
What are the two fatal flaws that can render a business model untenable?
What are the four primary components of a firm’s business model? Briefly describe the importance of each component.
Describe what is meant by the term core strategy and why it is important.
Describe the purpose of a mission statement.
What is meant by the term business model blind spot? Provide an original example of a firm that suffered as the result of having a business model blind spot.
What is a firm’s product/market scope?Why is the concept of product/market scope important in regard to crafting a successful business model?
Why is it important for firms to differentiate themselves from competitors?
In what ways does a focus on a cost leadership strategy lead to a very different business model than a focus on a differentiation strategy?
Define the term core competency and describe why it’s important for a firm to have one or more core competencies. How do a company’s core competencies help shape its business model?
What is meant by the term resource leverage? How does an understanding of this term help a firm exploit new product or service opportunities?
What is meant by the term strategic asset?Provide examples of the strategic assets of three well-known firms.
Why do firms typically need partners to make their business models work?
What is meant by the term customer interface? Explain how Dell and Hewlett-Packard differ from each other on this core dimension.
Describe the impact of a firm’s pricing structure on its business model.
Spend some time thinking about Warby Parker, the eyewear company (highlighted in the “Savvy Entrepreneurial Firm” feature)that is pioneering a new business model. Which of the four components of a business model does Warby Parker’s business model emphasize? To what extent does the success or
Carol Schmidt plans to open a company that will make accessories for smartphones.She has read that having a clearly articulated business model will help “all the elements of her business fit together.”Carol isn’t quite sure what that statement means. If Carol asked you to explain it to her,
Do you consider the founders of Zipcar to be business model innovators? If so, why do you think a traditional car rental company, like Hertz or Avis, didn’t bring car sharing, as an alternative to car ownership or car rentals, to America rather than Zipcar?
Jane Rowan is an experienced business consultant. Through working with clients, she has noticed that many companies have “business concept blind spots.” How can having a business concept blind spot affect the strength of a firm’s business model?
Write a mission statement for 99designs, the company highlighted in the “Partnering for Success” feature. How can this statement help clarify and direct the core strategy component of 99designs’ business model?
Select one of the following companies:Facebook, Foursquare, or Zynga. For the company you selected, identify its core competency and explain how its core competency strengthens its business model and how it contributes to the firm’s competitive advantage.
Using the same firm you selected for question 8, make a list of the firm’s strategic assets. How does each of its strategic assets strengthen its business model?Question 8Select one of the following companies: Facebook, Foursquare, or Zynga. For the company you selected, identify its core
Twitter (http://twitter.com) is a free networking and micro-blogging service that allows its users to send and read other users’ updates (otherwise known as “tweets”). Although Twitter has millions of users and is growing rapidly, it has been criticized for not having a viable long-term
Shannon Jones just received an e-mail message from an angel investor who has agreed to listen to her pitch her business idea. The investor said, “Your timing is good—I just happen to be sitting on$500,000 that I’m anxious to invest.One thing I’ll warn you about ahead of time, however, is
Spend some time studying SunRun, the solar power company highlighted in the “Savvy Entrepreneurial Firm”feature. What is found in the “strategic resources” component of SunRun’s business model? How do this firm’s strategic resources strengthen its business model and contribute to its
Start-ups typically have a variety of design needs including logo design, brochures, stationery, and business cards. Traditionally the most important design work, like a business’s logo, is either done by the business itself or contracted out to a professional designer. While professional
It all started because two aspiring designers needed money to pay their rent. It was October 2007, and Brian Chesky and Joe Gebbia were sharing an apartment in San Francisco. There was an international design conference coming to town. The two noticed that on the conference’s Web site, all the
Describe what is meant by the terms code of conduct and ethics training programs.What is their purpose?
Describe what a founders’ agreement is and why it’s important for a team of entrepreneurs to have one in place when launching a venture.
Why is it important for a firm’s founders to think carefully about the name they pick for their company?
The following statement appears in this chapter: “Choosing a legal entity (for an entrepreneurial venture) is not a one-time event.” Why isn’t choosing a legal entity a one-time event? What might trigger a firm’s decision to change how it is legally organized?
What are the advantages and disadvantages of organizing a new firm as a sole proprietorship?Is a sole proprietorship an appropriate form of ownership for an aggressive entrepreneurial firm? Why or why not?
Describe the differences between a general partnership and a limited partnership. Is a general partnership an appropriate form of ownership for two people pooling their resources to start a high-growth entrepreneurial firm?
What are the major advantages and disadvantages of a C corporation?How is a C corporation subject to double taxation?
What is the difference between preferred stock and common stock? Who gets paid first in the event of liquidation—the preferred stockholders or the common stockholders?
What are the differences between a public corporation, a closely held corporation, and a private corporation? Which type of corporation enjoys the highest level of liquidity for its stock?
What are stock options? Why would a corporation offer stock options to its employees?
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