The class breaks into small groups. Each group identifies the worst service experience and the best service

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The class breaks into small groups. Each group identifies the worst service experience and the best service experience that any member has had. Return to class and discuss what has been learned about service quality.
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Service Management Operations Strategy Information Technology

ISBN: 978-0077841201

8th edition

Authors: James Fitzsimmons, Mona Fitzsimmons, Sanjeev Bordoloi

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