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business
understanding business ethics
Understanding Business 12th Edition William Nickels, James McHugh, Susan McHugh - Solutions
1. Why do the 30 companies comprising the Dow change periodically?
1. What does the Dow Jones Industrial Average measure? Why is it important?
1. What is the key benefit to investors in investing in a mutual fund or ETF?
1. What are mutual funds and ETFs? How are they different?
1. What does buying stock on margin mean?
1. What is a stock split? Why do companies sometimes split their stock?
1. What is the primary purpose of diversifying investments?
1. What are three key factors to remember in establishing your investment strategy?
1. What is the primary disadvantage?
1. What is the key advantage of investing through online brokers?
1. Why are convertible bonds attractive to investors?
1. Explain the difference between an unsecured and a secured bond.
1. What does it mean if a firm issues a 9 percent debenture bond due in 2028?
1. Why are bonds considered a form of debt financing?
1. What are the major differences between common stock and preferred stock?
1. Name at least two advantages and two disadvantages of a company’s issuing stock as a form of equity financing.
1. What government agency oversees the securities industry? What is a prospectus?
1. What does NASDAQ stand for? How does this exchange work?
1. What are the two primary purposes of a securities exchange?
1. LO 19-9 Describe how indicators like the Dow Jones Industrial Average affect the market.
1. LO 19-8 Explain the investment opportunities in mutual funds and exchange-traded funds (ETFs).
1. LO 19-7 Analyze the opportunities bonds offer as investments.
1. LO 19-6 Analyze the opportunities stocks offer as investments.
1. LO 19-5 Explain how to invest in securities markets and set investment objectives such as long-term growth, income, cash, and protection from inflation.
1. LO 19-4 Compare the advantages and disadvantages of obtaining debt financing by issuing bonds, and identify the classes and features of bonds.
1. LO 19-3 Compare the advantages and disadvantages of equity financing by issuing stock, and detail the differences between common and preferred stock.
1. LO 19-2 Identify the stock exchanges where securities are traded.
1. LO 19-1 Describe the role of securities markets and of investment bankers.
1. LO 14-1 Describe a total product offer.
1. LO 14-2 Identify the various kinds of consumer and industrial goods.
1. LO 14-3 Summarize the functions of packaging.
1. LO 14-4 Contrast brand, brand name, and trademark, and show the value of brand equity.
1. LO 14-5 Explain the steps in the new-product development process.
1. LO 14-6 Describe the product life cycle.
1. LO 14-7 Identify various pricing objectives and strategies.
1. Describe three different types of industrial goods.
1. What seven functions does packaging now perform?
1. What’s the difference between a brand name and a trademark?
1. What are the key components of brand equity?
1. What are the two steps in commercialization?
1. What is the theory of the product life cycle?
1. Can you list two short-term and two long-term pricing objectives?
1. Can the two be compatible?
1. What are the limitations of a cost-based pricing strategy?
1. What is psychological pricing?
1. 2. What could you do to enhance the product offer of Harvest Gold, other than changing the menu from time to time?
1. 3. How could you use psychological pricing when making up the menu at Harvest Gold?
1. 1. Which of the shopbots offers the most information? How helpful are the consumer reviews? The product descriptions?
1. 2. Which shopbot is easiest to use? The hardest? Why?
1. 1. In what classification of consumer products would you consider Domino’s Pizza? Why?
1. 2. What are the steps in the new-product development process?
1. 3. What stage of the product life cycle are salads in today? Why? Did Domino’s make a wise decision expanding into salads?
1. LO 17-1 Demonstrate the role that accounting and financial information play for a business and its stakeholders.
1. LO 17-2 List the steps in the accounting cycle, distinguish between accounting and bookkeeping, and explain how computers are used in accounting.
1. LO 17-3 Explain how the major financial statements differ.
1. LO 17-4 Demonstrate the application of ratio analysis in reporting financial information.
1. LO 17-5 Identify the different disciplines within the accounting profession.
1. What’s the purpose of accounting journals and of a ledger?
1. Why does a bookkeeper prepare a trial balance?
1. What does it mean to list assets according to liquidity?
1. What is owners’ equity, and how is it determined?
1. What are the key steps in preparing an income statement?
1. What are the four main categories of financial ratios?
1. What is the job of an auditor? What’s an independent audit?
1. 3. What value do financial ratios offer investors in reviewing the financial performance of a firm?
1. 4. Why is it important to remember financial ratios can differ from industry to industry?
1. 2. Go to the website of the American Institute of Certified Public Accountants(www.aicpa.org) and find the requirements for becoming a certified public accountant(CPA).
1. 1. Calculate the current ratio for each company. Which company is more likely to get the loan? Why?
1. 2. The acid-test (or quick) ratio subtracts the value of the firm’s inventory from its total current assets. Because inventory is often difficult to sell, this ratio is considered an even more reliable measure of a business’s ability to repay loans than the current ratio.
1. Calculate the quick ratio for each business and decide whether you would give either the loan. Why or why not?
1. 2. Identify the six steps in the accounting cycle.
1. 3. What are the key reasons that firms do ratio analysis?
1. LO 18-1 Explain the role and responsibilities of financial managers.
1. LO 18-2 Outline the financial planning process, and explain the three key budgets in the financial plan.
1. LO 18-3 Explain why firms need operating funds.
1. LO 18-4 Identify and describe different sources of shortterm financing.
1. LO 18-5 Identify and describe different sources of longterm financing
1. What three primary financial problems cause firms to fail?
1. How do short-term and long-term financial forecasts differ?
1. Money has time value. What does this mean?
1. What’s the difference between debt and equity financing?
1. What does an invoice containing the terms 2/10, net 30 mean?
1. What is factoring?
1. How does debt financing differ from equity financing?
1. What is leverage, and why do firms choose to use it?
1. 3. Why do firms generally prefer to borrow funds to obtain long-term financing rather than issue shares of stock?
1. 3. Glory Days is a senior day care center operated by a local church. It needs funding to remodel the center’s kitchen and install an elevator to make the building accessible to those in wheelchairs. Does it meet SBA criteria? Why or why not?
1. 1. What are the three factors associated with operating funds, according to the video?
1. 2. What is meant by the term front of the house?
1. 3. Why, according to the video, was bank financing unavailable for Tom and Eddie’s start-up?
1. 3. What utilities does FedEx provide for its customers?Which utility is probably the most important to its customers?
1. 2. Significant numbers of consumers are choosing to do their shopping online. Will this decision most likely hurt or help FedEx’s business?
1. 1. Why would companies choose to use an intermediary like FedEx instead of taking on distribution responsibilities themselves?
1. 2. What are the advantages and disadvantages of the two types of e-commerce platforms?
1. 1. What is the difference between hosted and self-hosted e-commerce platforms?
1. What other means of transporting water might there be?
1. 3. Many suggest that a scarce item in the future will be water. If you could think of an inexpensive way to get water from places of abundance to places where it is needed for drinking, farming, and other uses, such as fracking, you could become a wealthy marketing intermediary. Pipelines are
1. 2. Which intermediary do you think is most important today and why? What changes are happening to companies in that area?
1. How does logistics differ from distribution?
1. Describe the activities of rack jobbers and drop shippers.
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