Consumer Behavior(1st Edition)
Authors:
Roger D Blackwell, Paul W Miniard, James F Engel
In Stock: 2 Left
Shipment time
Expected shipping within 2 - 3 DaysPopular items with books
Total Price:
$0
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 0324271972, 9780324271973
Book publisher: Cengage
Book Price $0 : The book 'Consumer Behavior' by Roger D Blackwell, Paul W Miniard, and James F Engel provides an in-depth analysis of the psychological processes and influences that shape consumer behavior. This comprehensive text delves into key themes such as the psychological motivations behind consumer actions, the role of external influences like culture and social norms, and the impact of marketing efforts on consumer decision-making. Throughout the book, the authors present detailed methodologies and concepts, such as decision-making processes, consumer perception and learning, and the importance of attitude formation in influencing purchases. The book's structure, detailed in the table of contents, makes it a valuable resource for both students and professionals. It includes comprehensive coverage that functions almost as a solution manual to understanding consumer behaviors and markets. Additionally, the text is equipped with various tools and resources, including an Answer Key, to assist readers in grasping complex concepts. Overall, the book has been well-received for its thorough explanations, clarity, and practical application to real-world marketing challenges. This seminal work is essential for grasping the intricacies of consumer psychology and behavior. It provides invaluable insights for marketers and businesses looking to optimize their strategies and better cater to consumer needs. The book also emphasizes the need for adaptive marketing strategies that respond to changing consumer preferences and technological advancements. The author provides a cheap alternative to expensive textbooks by simplifying complex topics.
Customers also bought these books
Consumer Behavior - 7th edition
Wayne D. Hoyer
ISBN: 1305507272, 1305507274, 9781337514804 , 978-1305507272
$0 $30.00
Consumer Behavior - 11th Edition
Leon G. Schiffman
ISBN: 132544368, 132544369, 9780133401585 , 978-0132544368
$0 $13.57
Accounting Principles - 9th Edition
Jerry J. Weygandt
ISBN: 978-0470317549, 9780470387085, 047031754X, 470387084, 978-0470533475
$0 $25.00
Organizational Behavior Managing People And Organizations - 10th Edition
Ricky W. Griffin And Gregory Moorhead
ISBN: 978-0538478137, 9781133171942, 538478136, 9780078029462, 978-1133626695
$114.95 $164.21
Economic Education For Consumers - 4th Edition
Roger Miller
ISBN: 1111781222, 9781111781224
$0 $63.49
Economics Today The Micro View - 19th Edition
Roger Miller
ISBN: 0134479254, 9780134479255
$0 $18.91
The Python Language Reference Release 3 6 4 - 1st Edition
Guido Van Rossum
ISBN: 1680921614, 978-1680921618
$0 $7.25
Mushroom Cultivation For Beginners The Definitive Beginners Guide To Identify Grow Harvest Gourmet And Medicinal Mushrooms At Home With Practical Diy Cultivation Tips Tasty Recipes - 1st Edition
Samuel M Foster
ISBN: B0CRP63J2K, 979-8874076696
$0 $10.00
Business Ethics Ethical Decision Making And Cases - 13th Edition
O. C. Ferrell
ISBN: 0357513363, 9780357513361
$0 $27.41
Food Safety For Food Processors + Quality Assurance In Manufacturing 2 Books In 1 - 1st Edition
Allison Shearsett
ISBN: 153515019X, 978-1535150194
$0 $7.00
Popular Among Students
A New Principles Of Economics The Science Of Markets - 1st Edition
Carsten Herrmann Pillath
ISBN: 0367557207, 978-0367557201
$112 $160.00
Physics On Ultracold Quantum Gases - 8th Edition
Yongjian Han
ISBN: 9813270756, 978-9813270756
$68.6 $98.00
Basic Electrical Engineering - 1st Edition
Chandan Kumar Chanda
ISBN: 0070669309, 9780070669307
$0 $41.79
Managerial Economics And Organizational Architecture - 7th International Edition
Clifford W. Smith
ISBN: 1260571211, 978-1260571219
$0 $62.00
The Solo Framework Strategise Optimise Leverage And Own Your Consulting Success - 1st Edition
Phil Charles
ISBN: 1925996417, 978-1925996418
$0 $9.99
The New Marketing Hoe To Win In Digital Age - 1st Edition
Cheryl Burgess
ISBN: 1526490102, 152973830X, 9781526490100, 9781529738308
$0 $73.59
Consumer Behavior - 9th Edition
Leon Schiffman...more
ISBN: 0131869604, 9780131869608
$135.8 $194.00
Consumer Behavior/instructors Manual And Test Bank - 5th Edition
James F. Engel
ISBN: 0030018935, 9780030018930
$0 $30.00
Advances In Consumer Research Diversity In Consumer Behavior -
Sherry
ISBN: 0915552280, 9780915552283
$0 $26.00
Customer Behavior Consumer Behavior And Beyond - 1st Edition
Sheth
ISBN: 003098016X, 9780030980169
$0 $22.00
Consumer Behavior Attitude Intention And Choice Behavior - 1st Edition
Naresh K Malhotra
ISBN: 1636514286, 978-1636514284
$0 $47.00
The Routledge Companion To Consumer Behavior - 1st Edition
Michael R Solomon
ISBN: 0367656175, 978-0367656171
$200.03 $285.76
Consumer Behavior Buying Having And Being Solomon - 11th Edition
Michael R. Solomon
ISBN: 8120350596, 9788120350595
$0 $34.00
Marketing For Hospitality And Tourism - 8th Global Edition
Philip Kotler
ISBN: 1292363517, 9781292363516
$0 $74.63
Marketing Defined Explained Applied - 1st Edition
Michael Levens
ISBN: 013607569X, 978-0136075691
$0 $6.30
Agent Of Influence How To Use Spy Skills To Persuade Anyone Sell Anything And Build A Successful Business - 1st Edition
Jason Hanson
ISBN: 0062892746, 0062892770, 9780062892744, 9780062892775
$0 $15.90
Management Tips 2 Serie Management En 20 Minutos - 1st Edition
Harvard Business Review
ISBN: 841796374X, 978-8417963743
$0 $8.81
The Sword And The Chain Book 2 Of The Guardians Of The Flame - Paperback / Softback Edition
Joel Rosenberg
ISBN: 0586201297, 9780586201299
$0 $33.00Customer Reviews
Trusted feedback from verified buyers
September 15, 2023
August 27, 2023