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business communication process
Communication For Business And Secretarial Students 2nd Edition Lysbeth A Woolcott - Solutions
Write an overseas telegram not exceeding twenty words in. length (exduding names and addresses) to your employer, who is abroad on holiday, informing him of the following circumstances.You are the first to arrive at your office one morning, to find the caretaker waiting for you. He is in a state of
Your firm's main warehouse and records have been damaged by fire.Draft a telex to your supplies asking them to:(a) inform you of any orders delivered within t)le last week or en route(b) hold any deliveries due to be made during the next ten days(c) send a full list of all your orders(d) be
Your Personnel Officer, Miss B. Shaw, is at present attending an EEC conference but can be reached through your Brussels office. In view of the unrest among junior staff it is felt that her early return is impreative.Draft a telex message asking her to contact Head Office as soon as possible.(LCC
Draw up an interview assessment form (see Section 12) for applicants for clerical and typing posts.
Design a form to be used to monitor the progress of engineering ap·prentices throughout four years' training on the job. They will move through different factory departments on a six-monthly basis and must show satisfactory progress.
Design a Stationery Stores Requisition Form to be us~d for drawing out materials for use in the offices of a company. The form should allow for recording the name of the department, name of person requisi·tioning, date, quantity and description of items, and spaces for entries by the stores clerk
Design a suitable application form which could be used by all applicants for clerical or secretarial posts in the offices of a road-haulage contractor(see also Section 12).(Scottish HND in Secretarial Studies)
Design an accident-report form that could be used to report the following accident. The letter was written by a bricklayer in Barbados to the firm he worked for. It is taken from the Master Builders' journal, which reprinted it from the Bulletin of the Federation of Civil Engineering
Rewrite the following to produce a concise display advertisement suitable for the press:Kirktown Corporation invites applications from registered medical practitioners for the appointment of Deputy Medical Officer of Health and Deputy Port Medical Officer at a salary of £5,500 per annum,
Write a display classified advertisement in not more than 100 words appealing for funds for a charity to help old people. The advertisement is to appear in your local paper.
Prepare a display advertisement, to take up not more than a 12 centimetre double column, for a summer sale.
Prepare a classified advertisement for one of the following situations, and include all the information that would appear in a real-life advertisement:(a) the sale of a house(b) the sale of a car.(SCCAPE Advanced Secretarial Certificate)
Achieve the correct copy progression, first directly involving the reader, then developing the 'selling' proposition, suggesting the reader's action and finally repeating the benefits.
Remember the importance of headlines both as attention-catchers and, for those who will read no further, as containing the essence of your message.
Decide on the classes of market (these are usually divided into six groups, ranging from 'upper management' to 'pensioners, widows and lowest-paid groups', and based on income). Woman living alone in a cold, wet flat Mrs Thriscott is 68 years old. She used to live alone on the top floor of an old
Consider the type of campaign, for example image-building, direct sales, prestige.
Know exactly what type of product or service is being advertised, for example mass product, luxury product, industrial (not for general public)product or service, charities, tourism, public service.
It is far more effective than Figure 25 would be because it tells us far more about a person (and the personal touch is very important in advertisements). It also tells us what 'Help the Aged' can do and what even a small donation can mean.Some of the points to bear in mind when writing advertising
These are called displayed classified or semi-display.Why do people advertise? Briefly, in order to sell something, seek some·thing they wish to buy, give away something, exchange it or seek donations.This is a very much simplified explanation - advertising men could give many specific reasons for
In about 500 words prepare a press release for a large firm, locally situated, which is having difficulty in attracting good-quality schoolleavers as trainees in administrative and technical jobs. The firm already advertises vacancies through the usual media but hopes for wider publicity in the
Write an embargo press release in about 300 words on:either a new company product which is to go on sale shortly and which is an important technological development;or a fashion house's new Autumn designs (this will be accompanied by sketches, which, however, you do not have to draw).
As Personal Assistant to the Managing Director, write a presss release of 100-200 words on the official opening of the Oriental Tools Factory by the Minister of Commerce on Friday, 26 November 19--.either Assume that the factory is on a new industrial estate in an area of high unemployment. Jobs
19. Read carefully the following extract from Home and Garden (June 1973).Setting up a house or flat with period furniture in mind frequently results in the mood that everything must be done 'in period'. This is, of course, ridiculous. Anyone overloaded with that kind of passion for historical
18. Read the following passage and answer the questions which follow it.It seems that noise, among other things, is a problem to today's office workers. It lowers their efficiency and the stress conditions can cause headaches leading to frequent absences.Many of the girls whom I meet tell me that
17. Wage statistics have become part of everyday conversation. Show your understanding of the following passage by answering the questions printed below:Wage rate figures for August 1975, and total wage and salary earnings figures for July 197 5 were released by the Department of Employment on
16. Inflation Accounting is becoming more widespread. Show your ability to understand the subject by answering the questions printed below:Accounts generally record actual historical market transactions rather than estftnated current values .. They do not try to reflect the 'true worth' of a
15. The following extract was taken from Focus on Malaysia published by Progress International. Read the passage and then answer the questions below.Wherever one looks in the world, there is the threat of confrontation, guerrilla or urban warfare, clashing ideologies. It is so in Africa, or in the
14. Study the following table and then answer the questions, below it(a) What approximate percentage of the total public expenditure is accounted for by 'social security'?(b) By what percentage approximately is it proposed to cut expenditure on 'education and libraries, science and arts'?(c) Which
13. Read carefully the following extract from an article by Roger Eglin in The Observer in 1972, and then attempt the questions below it:Anyone who believes the North Sea is a huge find in world terms ought to bear in mind that so far recoverable reserves of some four million barrels of oil have
12. Read the following extract from Britain 1973: An Official Handbook and answer the questions below it.The pattern of machine tool production is highly cyclical; deliveries in 1971 were valued at £190 million, including numerically controlled tools worth £19 million. Exports of complete
11. Read the following extract from an article about women drivers and answer the questions which follow:Why is it that women are such bad drivers? They often hesitate for so long at a busy road junction that there will be a whole queue of cars sounding their horns. If you see a car travelling at
10. Read the following extract from an advertisement for a large insurance company and answer the questions which follow it:Since we started in business it's been one disaster after another Even in the best run businesses, the occasional setback is only to be expected.Now if you're thinking that we
9. The following passage is taken from The Shell Guide to England, a detailed guidebook about English towns.In every English town much conforms with the norm of modernity. All traffic signs are the same everywhere .. The fascias and window-dressing of the chain stores are the same. Advertisements
8. Read the following extract from a British Rail brochure entitled 'The way to enjoy the great outdoors' and then answer the questions below it:Whether tent or caravan, taking your own home with you is the free and easy way to motor around Europe or Ireland. Not only are you free to go as you
7. The following extract is taken with modifications from Video and Audio-Visual Review, vol. 1 (1975) no. 10:For an industry whose prime concern is communciatwn, the audiovisual aids business is remarkably ineffective at conveying its own image.Too many times we have attended demonstrations of new
6. In March 1976 the Department of Energy issued an explanatory supplement to its bulletin, Energy Trends! Read the following extract and answer the questions which follow it:Gas (Tables 7-8)Table 7: Natural gas supply is the total natural gas input (including imported natural gas) into the public
5. Read the following extract from a leaflet published by a manufacturer of electric ovens and answer the questions which follow:We have now perfected our Qualbest* fan oven. We consider this welltried, tested and proven fan oven to be the greatest advance in domestic baking and roasting since the
4. Read the following extract from the instructions supplied with a small electronic pocket calculator and answer the questions below it. No special knowledge is required. Keep your answers brief.Your calculator uses a standard nine-volt battery type PP3-P available at most camera shops. Do not use
3. Read the passage and then answer the questions which follow.Shoddy Goods and the Law The Supply of Goods (Implied Terms) Act 1973 makes void any provipurchase or commencement of hire purchase, we will repair, or at our option, replace the defective part free of any charge for labour or for
sion in a contract for the sale of goods, made on or after that date, which releases the retailer from his legal obligation to supply goods.which are of merchantable quality which meet the description applied to them and which are fit for the purpose for which they were sold.What does this mean in
2. Read the passage and then answer the questions which follow.The life cycle of the committee is so basic to our knowledge of current affairs that it is surprising more attention has not been paid to the science of comitology. The first and most elementary principle of this science is that a
1. Read the following passage and answer the questions below:The Flexible Time-Clock Flexible working hours is a system which, by putting an end to the nine to five working day myth, brings a more human touch to the working situation, but forces nobody into another straitjacket. It does not demand,
Read carefully the following extract from one of the scripts of Civilisation, a television series by Kenneth Clark, and then attempt the questions below it.When I look at the world about me in the light of this series, I don't at all feel that we are entering a new period of barbarism. The things
Read carefully the following extracts from the Employer's Guide to Pay As You Earn, issued by the Board of Inland Revenue:The Pay As You Earn method of deducting income tax from salaries and wages applies to all income from offices or employements (except in a few isolated types of case for which
Read carefully the following extracts from the Employer's Guide to Pay As You Earn, issued by the Board of Inland Revenue:The Pay As You Earn method of deducting income tax from salaries and wages applies to all income from offices or employements (except in a few isolated types of case for which
You are employed as a secretary by a firm which makes toys and a range of fireworks (firecrackers, rockets, sparklers, etc.). The firm is thinking of closing down its fireworks factory. For the benefit of one of the firm's executives, summarise, in not more than 160 words, the following
Read the following extracts from an unsuccessful interviewee's account of her experience in applying for the post of Personal Assistant advertised by a management consultancy. Summarise the shortcomings of the firm's recruitment, interviewing and selection techniques.Q. What position were you
Your firm will shortly be sending to Japan a party of businessmen none of whom has been there before. Using the material in the following extract, prepare a short document which could be distributed among the businessmen giving them an idea of what modern Japan is like. The document is to be
Read carefully the following extracts from an article in The Times.Then summarise, taking not more than 180 words, the problems which the Licensing Centre has faced and the ways in which it tries to deal with them and to cope with its work-load. There are 630 words in the passage.The Driver and
Your employer does not have any fireproof cabinets for his important documents. You have read the following extract and decide to prepare a brief summary of the hazards of fire and how they can be overcome.Draft a suitable summary, giving it a title and taking not more than 150 words.Do you keep
You are the secretary to an executive in a car-manufacturing firm. He asks you to prepare a brief summary of the changes in working conditions that Volvo have introduced, the reasons for such changes, and how far they have been successful. Read the following extract from the New Statesman and in
The following extract is taken from Public Relations Advances by J. H. Crisford. It discusses what a businessman should do if his company wants to put up a stand at an exhibition. Prepare a summary of not more than 170 words, clearly setting out the steps (and their alternatives)to be taken by an
Write a summary of the following passage in about 180 words. Give your summary a suitable heading and state the number of words used.Educational technology is providing us with a wide variety of new aids to learning and teaching, helping to combat the increase in demand for all levels and the
Prepare a summary of the principles underlying containerisation and its advantages, using only the material in the following passage. Your summary will be used by a group of businessmen who are examining their firm's freight transportation methods. Give the summary a suitable title and do not use
In about 160 words summarise the benefactions conferred by advertising, and the reasons for the 'periodic qualms of the advertising man' described in the following passage. Give your summary a suitable heading.No one doubts that advertising has done much to raise the standards of physical
As a member of the Child Poverty Action Group compose under the heading Advice to Claimants a list of 'do's' and 'don'ts' for people in situations similar to those of the Baths and Longs. Base your answer on the information contained in the following extracts from an article entitled 'The Clothes
Using the information contained in the following passage, describe the help given by the Department of Trade and Industry to British businessmen promoting their products abroad. Write about 100 words.Apart from tourists, Eastern Europe is playing host every year to an ever-increasing number of
You are employed as Secretary to the Office Manager of a road-haulage company. The office staff includes two accountants, seven male and four female clerks, one secretary and four typists. Staff turnover has been high, although salaries and working conditions are good. At a staff meeting it was
You work in a large textile factory as secretary to the Safety Officer(male or female, as you choose). He is responsible among other things for ensuring that adequate precautions are taken against dust, exposed machinery, fire, and hazards such as falling objects.There is a Safety Committee,
You are secretary to the Product De.velopment Manager of Comlon International Cash Registers Limited. He has recently held a special sales convention at which some new types of cash registers were demonstrated and business customers (e.g. shopkeepers) could discuss their requirements, and he wishes
You are secretary to the Managing Director of a garden centre. This consists of several acres of shrubs, rose-beds, glass houses, and so on where plants of all kinds are grown for sale to the public_ A busy main road passes the site and the public can drive straight in and park on a forecourt. A
Read the following passage about the problems of the Printing Department.Use the information it contains to write the 'Recommendations'section of the 0 & M Officer's report.THE PRINTING DEPARTMENT TERMS OF REFERENCE The Office Manager expressed concern over the delay in pnntmg material called for
The Personnel Director of Electronic Products Ltd had invited the Head Office Manager to give his comments on the present recruitment methods for clerical and secretarial staff.As the Personal Assistant to the Personnel Director of Electronic Products Ltd, write a report with any recommendations on
The Personnel Manager, whose secretary you are, is responsible for training in your company. He has received suggestions that a refresher course might be organised for secretaries who have been with the company for some time, not only to keep them up to date and informed of the latest practices,
Over the past eighteen months there has been a larger-than-average turnover of staff in the Typing Pool of the firm for which you work. The Personnel Officer, whose assistant you are, has asked you to investigate and write a short report on the causes and possible solutions to this problem. Use the
00 a.m. to 5.30 p.m. This means a loss of valuable business in the early morning and the evening. The Manager, who only recently joined this branch and is very enthusiastic, wishes to extend office hours to run from 7.30 a.m. to 7.30 p.m., provided that his staff will co-operate in a
In this question all the major details are provided for you, but you may need to supply minor details such as names or dates. You may also need to be selective when examining the data.As Secretary to the Manager, prepare a memorandum from him from the information given below for distribution to all
The firm you work for has a total office staff of twenty. As it is now experiencing some financial difficulties, you have decided to suggest ways in which economies could be effected in the office. Submit your recommendations in the form of a memo to the Office Manager, inventing as necessary any
Each month the Leisure Record Club offers a new, low-priced LP record to its members, who agree when they join that they will buy at least five records each year. To attract new members a 'free' record is sent on approval to enquirers, who may keep it if they decide to enrol.Mrs Adamson, a
Your firm has decided to remove its commercial offices to a country market town. Premises are available, but before a final decision is made the Personnel Director, your employer, with one or two other executives, is visiting the area to investigate the availability of labour, housing, transport
Your company is acting as host for a one-day conference to take place in six weeks' time on industrial handling techniques, which representatives from firms throughout the country will attend. The Public Relations Officer is responsible for the organisation of this conference and requires you, his
Write a circular memorandum for the office staff of your organisation, explaining the new canteen facilities and revised lunch periods.
Your firm's social club has a strong membership of older employees but has failed to attract much support from younger members of the firm.As a member of the social club committee write a memo for discussion at the next meeting outlining the ways by which you think membership might be increased.
You have worked as secretary to one man in your organisation for the past five years. Each year you have received a small increment to your salary. Recently your boss has been promoted from Sales Manager to Sales Director. Invent any additional details you think necessary and write a memo to your
Your employers, Traveltours of Bridge Street, Eastbury, who arrange package holidays, have just been informed that some of the new hotels on Ibiza which were to be used during the forthcoming holiday season will not be completed in time; there have been difficulties with the supply of building
The following letter. to the Editor of the National Gazette appeared in last Monday's edition, 30 May:Sir, Can nothing stop bureaucracy from despoiling the English countryside in the name of profit?I refer to the British Coal Authority's threat to exploit the newly discovered reserves in the Vale
A well-known British motor-car manufacturing company has been suffering from recurrent production losses for a variety of reasons in the summer months of 19--. As Personal Assistant to the Director of Home Sales, draft a letter which seeks to explain the need to adjust again the delivery dates of
Hobson and Harkins Ltd, who have been good customers of Smalltown Electronics Instruments for a number of years, now owe £762. This sum has not been paid within the usual trade terms and a standard reminder has brought no results. As Accounts Manager of Smalltown Electronics Instruments, write a
The Personnel Director of Dunslop Ltd has just received another letter from a university group inviting his company to be sponsor for their proposed August 19-- expedition to North-west Greenland. As Personal Assistant to the Personnel Director, write a letter of refusal which does not cause
In your answer to this question you may invent minor details where necessary, but keep your letter reasonably brief. Remember that you are not using headed paper, and set out your letter ready for signature.A new London symphony orchestra plans to go on tour in a foreign country in 19 - - for about
Qualbest Pharmaceuticals Limited is a British company which manufactures drugs and medicines. These have saved many lives in British and European hospitals. Some of the drugs have been invaluable in curing diseases in the developing countries. Of course, it is not possible to cure every sick
Write a letter of application, enclosing a curriculum vitae, in reply to the following advertisement:GIRL FRIDAY Long hours. Endless demands, Brutal slave-driving boss thinly disguised as director of new dynamic multi-million-pound property company in Mayfair.Speaking just English won't be enough
45 p.m. (4.30 on Fridays). Four weeks holiday per annum. Subsidised staff restaurant and sandwich bar.Letters of application should be addressed to the Personnel Office(Recruitment), Danum House, French Street, W.l.
45 a.m. -
Reply to the following advertisement:Personal Secretary A personal secretary is required for the Head of the Purchasing Department of a large international company with offices opposite Holborn tube station.This is a varied and responsible position and applicants should have shorthand and
Jones, the Managing Director of Farm Foods Inc., has indicated to Brown, an Area Manager, that higher-grade appointments in his area should not be made without consultation with Head Office. Jones learns indirectly that Brown has made such an appointment without that consultation. He wishes to
You are the manager of a firm of wholesale fruit importers. Lorries belonging to a firm whose warehouses are adjacent to yours often block your right of way. As manager, write a letter of complaint in a firm but tactful tone, giving a recent instance of obstruction and requesting an end to the
You have been employed for five years by your present firm as a private secretary in a post which you have enjoyed and where you have been able to progress, but now you wish to resign. Write your formal letter of resignation to your employer, at the same time requesting a reference you may use for
As Chairman of your local resident's association, write a circular newsletter to all your members, giving an account of the activities, successes and failures of the past year, together with some indication of your proposed future actions. You may use the following notes if you wish:fund raising
As Secretary of your local literary and arts society, write a letter to a well-known figure (of your own selection) inviting him or her to address your society at the first of the next season's meetings. In your letter give some brief introductory details of your society as well as the arrangements
Prepare a letter for your employer's signature accepting the invitation for him to be President for the next year of the professional body to which he belongs. He will also be delighted to give his inaugural address at the headquarters in London in two months' time. He will, however, inform the
Write a letter to an estate agent saymg you wish to rent a furnished house or bungalow near the sea for yourself and three friends for three weeks during late August or early September. Give your requirements, for example number of bedrooms, garage, etc., and the weekly rent you are prepared to
Write an article of about 500 words for one of the following:(i) a women's weekly magazine read by many working secretaries, on The Male Secretary: A Threat or a Benefit? (Consider why women secretaries predominate at present: the pros and cons of males entering secretarial work: the possible
Write an article of about 500 words for one of the following:(i) a careers magazine for school-leavers, on the pros and cons of the view that a woman wishing to make a career in business should seek to start off as a secretary;(ii) a staff newspaper issued fortnightly to 180 office and factory
technical manager within a broad product or activity group he will analyse the design and manufacturing implication of new regulations and standards seek and co ordinate the views of society members and represent their interests both to government and to national/international authorities
the archbisop of york dr temple thinks that correct punctuation is more important intellectually than correct spelling he said so yesterday when he presented the school prizes at the royal infant orphanage at wanstead in writing essays said dr temple there are two things one has difficulty with
if a hottentot desires the wind to drop he takes one of his fattest skins and hangs it on the end of a pole in the belief that by blowing the skin down the wind will lose all its force and must itself fall fuegian wizards throw shells against the wind to make it drop the natives of the island of
What do we mean when we say that one country is richer than another or that we are better off now than we were fifty years ago how far is it possible to make accurate and precise statements about these things it is much easier to say what we dont mean than what we do we certainly dont mean that a
The questionnaire was sent to all the parents of children under seven who were asked to complete it and return it to the headmaster.The sentence contain grammatical errors or ambiguities. Rewrite the sentence correctly.
Miss Brown told Mrs James that she had won a prize in a competition.The sentence contain grammatical errors or ambiguities. Rewrite the sentence correctly.
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