Questions and Answers of Business 12th

The structure of the two spinoffs is geared toward location, for responsiveness to local needs. How can each of the spinoffs use this structure as a global strength, not just a local strength?
Would you expect the two spinoffs to be flatter or taller, compared with the structure of Kraft Foods before the split? Why?
Would you recommend that IBM use its closest competitors as the models for benchmarking technological innovation? Why or why not?
Virginia Rometty worked for IBM for more than 30 years before she was named CEO. How do you think this experience affects her ability to plan, organize, lead, and control as CEO? Explain your
Graeter's hired management consultants to help improve its training procedures and expand distribution. "I think my cousins and I all have come to realize we can't do it alone," says the CEO. Why do
Graeter's current management team bought the business from their parents, who did not have a formal succession plan in place to indicate who would do what. Do you think the current team should have
Make a list of possible advantages and disadvantages of the franchise you are considering. What are your rights and your obligations as a franchisee?
Identify issues you need to be aware of as a franchisee.
List at least five reasons why you should choose franchising rather than starting a new, independent business.
Assume that after evaluating your skills, experience, and financial situation, you have determined to purchase a franchise in your community. Identify and describe sources where you can obtain
Develop a list of five issues or topics that you feel illustrates how American Express does an effective job of presenting information on this Web site.
What questions can Open Forum answer for business owners?
Do you agree with Warby Parker's decision to open showrooms inside trendy boutiques in addition to operating on the Internet? Explain your answer.
Why would Warby Parker have eyeglass frames made in China but optical lenses made in America?
If you were writing a business plan for Warby Parker, what critical risks and challenges would you mention? What are the business implications of each risk or challenge?
If you were writing a business plan for Locker Lookz, what would you recommend as an exit strategy? Explain your answer.
When Locker Lookz needed to raise money quickly, why do you think the founders sought financing from family, friends, and a church investment group rather than talking with banks?
Now describe where and how you could obtain the skills and experience you need to be successful.
Assume that you are now age 25 and have graduated from college. Would you prefer to work in someone else's business or one that you would start? Explain your answer.
How much influence are Berkshire Hathaway's stockholders likely to have (or want) over the management of the conglomerate or one of the conglomerate's companies? Explain.a.Take a minute to explore
Do you think Berkshire Hathaway should allow stockholders to suggest or vote on potential acquisitions via proxy or at the annual meeting? Why or why not?
Why would Berkshire Hathaway own a number of furniture retailers? Outline the possible advantages and disadvantages.
Name some other examples of horizontal, vertical, and conglomerate mergers you're aware of. Considering the impact of mergers on competition, what are the advantages and disadvantages of each type of
What do you think the pros and cons of acquiring a competing company are? Create a list of each.
Did the Department of Justice make the right decision when it blocked the merger of T-Mobile and AT&T? Why or why not?
Why are not-for-profit corporations and cooperatives formed? Explain how they operate.
Kimpton sometimes buys individual hotels from other companies, renovates them, and reopens them under a new name.Why would Kimpton do this rather than grow through a merger with a larger, more
Based on the information in the videos you watched, do you believe that Nike is a good corporate citizen because of its efforts to sustain the planet?Why or why not?
What downsides might Brazil experience by implementing quotas, tariffs, and measures to devalue its currency?
Do you think the efforts of Brazil's government to keep the economy growing will be successful? Why or why not?
Do you agree with Volkswagen's CEO's statement that a car company has to be successful in the United States if it wants to be number one in the industry? Why or why not?
Can Volkswagen be considered a multinational firm? Explain your answer.
Suppose that you blow the whistle and get fired. Which law might protect your rights, and how would you proceed to protect yourself?
Assume that your manager refuses to incorporate any of your suggestions. Would you blow the whistle? Why or why not?
Assume that you are an accountant at ABC Corporation, where you question the company's accounting practices. What legal and managerial changes would you suggest to prevent the use of accounting
How does this CSR example for Pepsi compare with that of its main rival Coca-Cola (see http://www.thecoca- colacompany.com/citizenship/index.html)?
Do you think this is a good example of corporate social responsibility (CSR)? Why or why not?
Why do you think the Pepsi Refresh Project was not as successful as the company hoped?
Do you agree with Unilever's approach of promoting its Lifebuoy soap brand in programs to teach consumers about hand-washing? Explain your answer.
Is Unilever applying the economic or the socioeconomic model of social responsibility? How do you know?
Every year, Unilever posts on its web site and distributes to the media a report detailing its progress toward the 2020 sustainability goals. Why would the public be interested in such a report?
What ethical issues are raised by the idea of expecting some people to pay more for a Panera meal so that others can pay less?
How does Panera Cares fit into the socioeconomic model of social responsibility?
Assume that you are now 25 years old and are interviewing for a position as a management trainee in a large corporation. Also assume that this position pays $45,000 a year.1. Describe what
Today, many companies have a social media presence on Facebook, Twitter, Flickr, and other sites beyond their corporate Website. Think of three of your favorite car companies and conduct a quick
Which of the factors in the business environment seem to be exerting the most influence on Disney's ability to grow? Explain.
What is Disney's competitive situation, and what are the implications for its future expansion and profitability?
How is the Walt Disney Company combining human, informational, material, and financial resources for business success?
Is government participation in our business system good or bad? What factors can be used to explain your position.
Of the four environments that affect business (competitive, global, technological, and economic), which do you think will help and hurt Zynga's long-term profitability?
Of the four resources (material, human, informational, and financial) that businesses combine and organize to be successful, which had the most significant effect on Zynga's growth'and why?
How would you determine whether investing in securities should be part of your personal financial plan at this time in your life? Would you prefer to manage your own investments, or to invest in a
Take another look at Figure 20.5 (Mergent’s research report for The Coca-Cola Company). Based on the research provided by Mergent’s, would you buy stock in Coca-Cola? Justify your decision by
Suppose that you have just inherited 500 shares of IBM common stock. What would you do with it, if anything?
How do you think that asset allocation, the time your investments have to work for you, and your age affect the choice of investments for someone who is 25 years old? For someone who is 59 years old?
Would you use a full-service or a discount brokerage firm? Explain your answer.
Darden is spending heavily to upgrade the interior of many of its Red Lobster and LongHorn Steakhouse restaurants. How would you suggest that the company measure the financial results of this
Here’s what Nederlander’s chief operating officer has to say about its business model: “A show has a short lifetime. You go and sell two months out, and the tickets have no value on any day but
If you were the financial manager of Stars and Stripes Clothing, what would you do with the excess cash that the firm expects in the second and fourth quarters? (See Figure 19.5.)
How does an investment banking firm help a corporation sell stock in the primary market?
What is zero-base budgeting? How does it differ from the traditional concept of budgeting?
For a business firm, what type of activities does financial management involve?
Why would Ford rely on both debt and equity financing to fund its turnaround?Ford suspended stock dividends in 2006 and did not resume them even when it had gained access to billions of dollars in
Use the Internet to obtain information about how to prevent identity theft. Then, according to the professionals, describe the steps someone should take to protect his or her identity.Complete a
Lenders generally are reluctant to extend credit to individuals with no previous credit history (and no outstanding debts). Yet they willingly extend credit to individuals who are in the process of
Based on what you know at the time you are answering this question, how would you describe the financial health of the U.S. economy? Of the global economy?
The Federal Reserve is responsible for enforcing the Truth-in-Lending Act. How does this act affect you?
Describe the actions the Federal Reserve took to maintain a healthy economy during the recent economic crisis. In your opinion, were the actions necessary? Were the Fed’s actions effective?
Do you think a fairly small company like The Little Guys still needs a professional accountant after its owners have had so much experience running a successful business? Why or why not?Do you think
Why do you think there have been so many accounting scandals involving public companies in recent years?
How can accounting information help you evaluate a potential investment?
Why would the Recording Academy hire Deloitte instead of having its own employees count votes for the Grammy awards?
Each year E*Trade helps millions of individuals evaluate and invest in publicly traded companies. It also operates a Corporate Services business that helps firms, from start-ups to Fortune 500
Give an example of an unethical use of computer technology by a business.
What are the characteristics of Columbia’s target audience, and how do these appear to be affecting its advertising?
What are the ingredients of L.L.Bean’s promotion mix?L.L.Bean is reaching into “alternative” promotions, including outfitting Weather Channel meteorologists around the United States and
Which kinds of retail outlets or products require mainly order-taking by salespeople?
Is promotion deceptive? What is your evidence that it is or is not deceptive?
Why would a firm with its own advertising department use an ad agency?
What is Panera’s promotion mix, and why is it appropriate for the company’s situation?How would you suggest that Panera evaluate the effectiveness of its advertising? Be specific.
How would you classify Costco as an in-store retailer? Why?Evaluate Costco’s objective of achieving a 14 percent profit margin. Explain your answer.How do you think physical distribution affects
Which distribution channels does Taza use?If Taza wanted to grow its sales by broadening physical distribution of its products, do you think it should work more closely with its wholesalers or with
What role does physical distribution play in GameStop’s marketing strategy?How would you classify GameStop as an in-store retailer? What are the implications for its marketing efforts?
What major factor determines whether a product is a consumer or a business product?
What challenges does Blu Dot face in selling consumer products (as opposed to business products)?Do you think the product life-cycle is an important marketing concept in developing and managing Blu
What is the primary function of prices in our economy?
Would you classify Thread less’s T-shirts as convenience products, shopping products, or specialty products? Explain your answer.How is the life-cycle of a sold-out T-shirt likely to be affected
How does e*Trade manage its customer relationships?How many different kinds of utility does e*Trade provides for its customers?Why are young adults a desirable target market for a company like
What problems might face a company that focuses mainly on its most profitable customers?
What are the major sources of secondary information?
What new information technologies are changing the ways that marketers keep track of business trends and customers?
How is a marketing-oriented firm different from a production-oriented firm or a sales-oriented firm?
How is Apple adding value by creating form, place, time, and possession utility?What do you see as Apple’s strengths, weaknesses, opportunities, and threats? How might this SWOT analysis affect
Identify the major issues that have led to disagreements between nurses’ unions and hospitals. Which do you think are most important for each side, and why?Why would a nurses’ union choose an
Should union members in nonessential industries like entertainment have the right to strike when their actions may put others out of work as well?Do you think a labor dispute outcome that leaves both
List the major areas that are negotiated in a labor contract.
How has government regulation of union-management relations evolved during this century?
What role do you think empowerment plays at L.L. Bean?Because the company’s retail Web site has proven to be so successful, L.L. Bean recently announced the closing of one of its four call centers,
Although the Toyota Way relates to quality control, can it be applied to the company’s communications about quality? Explain your answer.Evaluate this Toyota executive’s quote: “Every automaker
Even with a $1billion training budget, GE cannot afford to give every employee and manager exactly the same educational experiences. What do you think GE should do to avoid diminishing employee

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