Business Driven Information Systems 2nd Edition Paige Baltzan, Kathy Lynch, Peter Blakey - Solutions

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Suppose you work for the university and have access to student, class, professor, department, and grade data. Assume the student data includes students’ home address, high school, and prior post-secondary performance (if any). Describe an unsupervised data mining technique that could be used to
Explain how a set of If/Then rules could be used to select a supplier. Give an example of five rules that would be pertinent to this problem. Given the nature of a dive shop’s product, and the size and culture of the organization, do you think it’s likely that the shop would embrace an expert
Do you think a data warehouse is appropriate for DSI? Why or why not? Figure 8-9 implies that data marts require the existence of a data warehouse, but this is not always the case. DSI could construct a data mart containing in-bound logistic and manufacturing data without a data warehouse. In this
The list below shows a set of customers that a company has and their RFM scores. Answer the following questions using information from the list.a. Which of the customers should the company focus their marketing efforts on? Justify your answer.b. Which of the customers brings the most money to the
Consider this question from a business intelligence perspective. a. What might Shoppers Drug Mart or a grocery chain do with data that correlates a particular customer to that customer’s purchases over time? b. What information can such data provide? Assume that the data include not only the
Describe market-basket analysis and explain how a grocery store could perform such an analysis using its club card data. Suppose the lift of high-quality dog food and premium cheese is 3.4. Explain what this means. Describe four possible ways that Shoppers could use this information. As a team,
Mary Keeling owns and operates Carbon Creek Gardens, a retailer of trees, garden plants, perennials, annual flowers, and bulbs. “The Gardens,” as her customers call it, also sells bags of soil, fertilizer, small garden tools, and garden sculptures. Mary started the business 14 years ago and it
1. What process would you use to identify your choice of a first round athletic draft? 2. Is choosing athletes any different from hiring any other kind of employee? 3. Why do you think these techniques first appeared in baseball, rather than hockey or basketball? 4. Why would teams be reluctant to
1. Explain how reporting systems could be helpful to you.2. Show the structure of one or two reports that you could use to identify poorly selling models. How would you structure the reports to identify different sales trends in different regions?3. For one of your reports, write a description of
Choose one of the following basic business processes: inventory management, operations, manufacturing, HR management, or accounting/financial management. Use the Internet to identify three vendors that license a product to support that process. Compare offerings from the three vendors as
Distance learning is an application of inter organizational information systems. Although it may seem odd to label students as organizations, they are customers, in the same sense that consumers are customers in B2C e-commerce systems. a. Draw a process diagram of a regular, non-distance learning
1. Define capital, human capital, and social capital. Explain how these terms differ. 2. How does the expression “It’s not what you know, but who you know that matters” pertain to the terms you defined in step 1. 3. Do you, personally, agree with the statement in item 2? Form your own opinion
1. How hard would it be for BuyATab to sign its first customer?2. Many others might have had this same problem, but why didn’t they think of developing a solution? 3. Why wouldn’t the credit card companies have solved this problem?4. Could BuyATab have been formed in the 1980s? (Hint: What
Using the knowledge you have gained from this chapter, summarize the roles that you think users should take during an information systems development project. What responsibilities do users have? How closely should they work with the IS team? Who is responsible for stating requirements and
If you ask users why they did not participate in requirements specification some of the common responses include the following. a. “I wasn’t asked.” b. “I didn’t have time.” c. “They were talking about a system that would be here in 18 months, and I’m just worried about getting the
Assume that you are a project manager charged with developing the implementation plan to switch from driving on the right side of the road to the left. Which conversion approach would you use and why?
1. What do you think is Chantelle’s biggest asset to an employer? 2. How would you decide how and when to change jobs? 3. How have jobs and careers changed in the past 20 years? (Hint: How many employers have your parents worked for? How many do you anticipate working for?) 4. How well do you
Email or Free mail? 1. What are the benefits and risks that Provident faces when considering maintaining their own email system or moving to services such as Gmail? 2. How is email different, if at all, from other technology or non-technology services such as telephone systems or regular mail? 3.
Figure 11-3 shows illustrates the links between industry structure, competitive strategy, value chains, business processes and information systems. As we have learned in this chapter, there can be misalignment between strategy and information systems. In your opinion, where do things go wrong and
Research the IT architecture at your university or college. Is there an available IT architecture and do you have enterprise architects? What IT architectural issues can you see developing and how would you manage them?
Consider two car repair shops. One is newly renovated, has a bright, clean reception/office area at the front of the shop and standard company overalls for all employees. It has just invested in a new computer application that integrates the parts ordering, repair and service cost estimate, and
The goal of IS governance is to improve the benefits of an organization’s IT investment over time. However, people who are accountable for governance usually do not manage directly but rather sit on a corporate board that oversees the company’s operations. What mechanisms can the board use to
Explain how IS governance and IS audit are related. Can a firm complete an IS audit without having IS governance in place? Can IS governance exist without an IS Audit?
COBIT is just one method for developing a document to support IT governance. Identify reasons why companies would choose not to use COBIT for an information systems audit. Search the web for at least one more method and develop a comparison of COBIT with the method you have found. What are the
1. In your opinion, will millions, perhaps billions of dollars be wasted in unnecessary compliance with Sarbanes-Oxley and the Budget Measures Act? 2. In the long run, will these acts hamper North American corporations that must compete internationally against corporations that are not burdened by
Governance at Pacific Blue Cross 1. What are the various roles of decision-making participants at PBC? 2. How important is communication and buy-in to implementing the new system? 3. Can you think of reasons why an organization would resist governance processes? 4. What challenges may exist in the
Find the cheapest way possible to purchase your own credit report. Several sources to check are equifax.com, experion.com, and transunion.com. a. Search for guidance on how best to review your credit records. Summarize what you learn. b. What actions should you take if you find errors in your
Suppose you lose your company laptop at an airport. What is more valuable the laptop or the data? Under what circumstances should you now focus on updating your resume?
Suppose Akbar’s company, noted earlier in the chapter introduction, is located in a hurricane zone and that it has been given 36 hours’ warning that a serious, category 4 hurricane is headed its way. a. List all the information systems assets that are in danger. b. For each asset in your list
1. Why do you think this situation has occurred? 2. Who has been harmed (if anyone), or is this a “victimless” situation? 3. Are the registration procedures adequate? What changes, if any, would you recommend? 4. What action should be taken by Roark, the university, or the publisher? Does it
Describe the information age and differences among data, information, business intelligence and knowledge.
Identify the different departments in a company and why they must work together to achieve success.
Explain systems thinking and how management information systems enable business communications.
Describe and compare the different roles and responsibilities in information technology.
Explain why competitive advantages are temporary.
Describe Porter's Five Forces Model and explain each of the five forces.
Compare Porter's three generic strategies.
Demonstrate how a company can add value by using Porter's value chain analysis.
1. What might have happened to Apple if its top executives had not supported investment in iPads? 2. Why would it be unethical for Apple to sell its iTunes customer information to other businesses? 3. Evaluate the effects on Apple's business if it failed to secure its customer information and all
1. Choose one of the companies described and explain how it could use a chief information officer (CIO), chief technology officer (CTO) and chief privacy officer (CPO) to improve business. 2. Why is information technology important to an organisation like McDonald's? 3. Which of Porter's five
1. Draw a diagram of the supply chain for a fish fillet from the ocean to the restaurant table in Japan. Then include the flow of information into the picture. Describe where IT is used to enable the supply chain. How might its supply chain give Sanford a competitive advantage?2. Compared to a
1. What are the privacy and security issues with Google Latitude? 2. If users can lie about the IR location, is this tool very effective? 3. What are the advantages of using an LBS? 4. If you want to use Google Latitude, what could you do to protect your privacy from someone whom you do not want to
Identify the benefits of a connected world.
Identify the challenges of a connected world.
Compare disruptive and sustaining technologies, and explain how the internet and www caused business disruption.
Explain Web 2.0 and identify its four characteristics.
Explain how Business 2.0 is helping communities network and collaborate.
Describe the three Business 2.0 tools for collaborating.
Describe Web 3.0 and the next generation of online business.
1. How is WTC using telecommunication and network technologies to improve its competitive advantage in the professional sports broadcasting industry? 2. Describe the different types of network architectures WTC is using. 3. Explain the role TCP/IP plays in the broadcast of the Ironman Triathlon
1. Why did the development team pilot the Explorer project on the Sunshine Coast mainland rather than Fraser Island?
Describe the advantages of e-business.
Compare the four categories of e-business models.
Describe the seven e-business tools for connecting and communicating.
Identify the five challenges associated with e-business.
Explain the different wireless network categories.
Explain the different wireless network business applications.
Identify the challenges of business mobility.
1. How has Amazon used technology to revamp the bookselling industry? 2. Is Amazon using disruptive or sustaining technology to run its business? 3. How is Amazon using intranets and extranets to run its business? 4. How could Amazon use kiosks to improve its business? 5. What is Amazon's
1. Criticism of this tablet relates to its slowness and its non-agile touch screen. Will this affect the marketability of this product? 2. Do you think a smartphone or a tablet would be a better way of satisfying user demand for features?
1. Is social media a passing fad, or a valuable new way of managing communication? Why? 2. Do you agree that investments in social media are more likely to provide a higher return on investment than spending on traditional media? Why or why not? 3. Two way dialogues are mentioned as an important
1. Did new media help the political winners, or were those who won more aware of the new media? 2. Apart from those described in the case, are there other new media which could be employed in a political campaign? 3. Comment on whether conventional methods will continue to be used for those voters
Explain the importance of decision making for managers at each of the three primary organisation levels, along with the associated decision characteristics.
Define critical success factors (CSFs) and key performance indicators (KPIs), and explain how managers use them to measure the success of MIS projects.
Classify the different operational support systems, managerial support systems and strategic support systems, and explain how managers can use these systems to make decisions and gain competitive advantages.
Describe artificial intelligence, and identify its five main types.
Explain the value of business processes for a company and differentiate between customer-facing and business-facing process.
Differentiate between business process improvements, streamlining and reengineering.
Demonstrate the value of business process modeling, and compare As-Is and To-Be models.
Describe business process management and its value to an organisation.
1. What are the advantages for an airline of using a revenue management system? 2. Are revenue management systems a competitive advantage or simply a new necessity for doing business in the airline industry today? 3. What other industries could benefit from the use of a revenue management
1. Do you think that Australian Vintage made the correct decision when it contracted a technical consultancy to oversee its application integration? Why or why not? 2. Part of the business process redevelopment involved decoupling some existing systems. Discuss why this would have been a good
Describe the six major categories of hardware, and provide an example of each.
Identify the different media types found in networks.
1. Identify the different computer categories and explain their potential business uses. 2. Explain the difference between primary and secondary storage.
List the common input, output and communication devices.
Describe the eight categories of computers by size.
Define the relationship between operating system software and utility software.
List and describe the four components that differentiate networks.
Compare the two types of network architectures.
Explain topology and the different types found in networks.
1. Will e-books, as read on a Kindle or other e-reader, eventually phase out the conventional print book? Why or why not? 2. Kindle is designed just for reading. Other tablet computers such as the Apple iPad or Samsung Galaxy can perform all the other functions of a computer in addition to being
1. What do you understand by carbon footprint and how can IT play a role in reducing carbon footprints? 2. What is Green IT? What are the benefits of Green IT? 3. How did Softsource benefit from introducing its green IT data centre? 4. What are the main drivers that motivate organisations to adopt
1. Whittlesea needs to achieve a balance between short-term expenditure and long-term service provision which is reflected in their implementation principles. How well do you think these principles currently align with this need? What, if anything, would you change or add to the principles to
Explain the business benefits associated with successful software development.
Describe the seven phases of the systems development life cycle.
Summarise the different software development methodologies
Explain project management, the triple constraints, and the project stakeholder's and executive sponsor's roles in choosing strategic projects.
Explain how project stakeholders choose strategic projects.
Describe the two primary diagrams most frequently used in project planning.
Explain the three different types of outsourcing, along with their benefits and challenges.
1. Australia Post has had to change the way it operates over the 200 years it has been in business. What are the disruptive technologies Australia Post has had to deal with? 2. How did Australia Post respond? 3. Why would an online retailer partner with Australia Post rather than with a
1. Suggest three reasons for the blow out in costs for the myki system? 2. Why would a system like this cost $494 million to develop if all went well?
1. TradeMe has become a very successful company, consistently making a profit from its C2C activities. What is TradeMe's e-business model and why has it been so successful? 2. Other major websites, such as Amazon.com and Yahoo, have entered the e-marketplace with far less success than TradeMe. How
1. One of the problems with DIA's baggage system was inadequate testing. Why is testing important to a project's success? Why do so many projects decide to skip testing? 2. Evaluate the different systems development methodologies. Which one would have most significantly increased the chances of
Explain enterprise architecture and its three primary types.
Identify the three primary areas associated with information infrastructure.
Describe the characteristics of infrastructure architecture.
Explain the three components of a sustainable enterprise infrastructure along with their business benefits.
Identify the environmental impacts associated with MIS.

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Business Driven Information Systems 2nd Edition Paige Baltzan, Kathy Lynch, Peter Blakey - Solutions

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