New Semester
Started
Get
50% OFF
Study Help!
--h --m --s
Claim Now
Question Answers
Textbooks
Find textbooks, questions and answers
Oops, something went wrong!
Change your search query and then try again
S
Books
FREE
Study Help
Expert Questions
Accounting
General Management
Mathematics
Finance
Organizational Behaviour
Law
Physics
Operating System
Management Leadership
Sociology
Programming
Marketing
Database
Computer Network
Economics
Textbooks Solutions
Accounting
Managerial Accounting
Management Leadership
Cost Accounting
Statistics
Business Law
Corporate Finance
Finance
Economics
Auditing
Tutors
Online Tutors
Find a Tutor
Hire a Tutor
Become a Tutor
AI Tutor
AI Study Planner
NEW
Sell Books
Search
Search
Sign In
Register
study help
business
business ethics
Business Ethics Decision Making For Personal Integrity And Social Responsibility 5th Edition Laura Hartman, Joseph DesJardins, Chris MacDonald - Solutions
While some companies block employee access to social networks such as Facebook and Twitter, others have a more permissive attitude. Explain several reasons a company might choose to permit—or be indifferent to—employee access to social networks.
You work as an accountant at a large accounting firm where your job leaves you with a lot of down time at the office in between assignments. You spend this time on your office computer developing a program that can make your job even more efficient, and it might even be a breakthrough in the
As you learned in this chapter, drug testing in the workplace is a somewhat controversial issue in terms of employer responsibilities and employee rights. Using sources from the web, discuss the pros and cons of these programs.
Explain and distinguish the two definitions of privacy.
Describe the ethical sources of privacy as a fundamental value.
Identify the legal sources of privacy protection, including the concept of a “reasonable expectation of privacy.”
Discuss rcent developments in connection with employee monitoring.
Identify and explain the risks involved in a failure to understand the implications of technology and its use.
Enumerate the reasons why employers choose to monitor employees’ work.
Discuss the ethics of monitoring as it applies to drug testing.
Discuss the ethics of monitoring as it applies to polygraphs, genetic testing, and other forms of surveillance.
Explain the interests of an employer in regulating an employee’s activities outside of work.
Discuss the implications of world events, like recent immigration policy changes, on business decisions about privacy.
Courts sometimes use the “expectation of privacy” as a test for limiting governmental monitoring. Thus, for example, the police can monitor your behavior without a warrant when you are in a public place but not when you are talking on your phone. What expectations of privacy do you have when
Physically stalking someone can be a crime. Are there parallels between physically stalking someone and regularly monitoring his or her activities on the web? How are they similar? How are they different?
Most online tracking is done through the use of “cookies,” small files stored on a computer or mobile device that provide information about past browsing history. Should consumers have a right to opt out, or should their explicit consent be required before cookies are installed?
Information about your online behavior is a commodity that can be bought and sold. Who should own this personal information?Should it be available for sale? By whom?
Would you favor a ban on direct-to-consumer advertising for prescription drugs?According to Pew Research, pharmaceutical companies spent $27 billion in 2012 promoting their drugs. All but one of the largest 10 firms spent more on marketing than they did on research and development. From 2012 to
What facts would you want to know before making a judgment about these ads?According to Pew Research, pharmaceutical companies spent $27 billion in 2012 promoting their drugs. All but one of the largest 10 firms spent more on marketing than they did on research and development. From 2012 to 2015,
Which ads, if any, raise ethical questions?According to Pew Research, pharmaceutical companies spent $27 billion in 2012 promoting their drugs. All but one of the largest 10 firms spent more on marketing than they did on research and development. From 2012 to 2015, direct-to-consumer (DTC)
Who are the stakeholders in drug advertising? What are the potential benefits and potential harms of such advertising?According to Pew Research, pharmaceutical companies spent $27 billion in 2012 promoting their drugs. All but one of the largest 10 firms spent more on marketing than they did on
Are customers for prescription drugs particularly vulnerable to manipulation?According to Pew Research, pharmaceutical companies spent $27 billion in 2012 promoting their drugs. All but one of the largest 10 firms spent more on marketing than they did on research and development. From 2012 to 2015,
What ethical principles have you used in making your judgments?According to Pew Research, pharmaceutical companies spent $27 billion in 2012 promoting their drugs. All but one of the largest 10 firms spent more on marketing than they did on research and development. From 2012 to 2015,
How big a role do you think that governmental regulation should play in digital marketing?In the United States, the Federal Trade Commission (FTC) has the primary responsibility for regulating sales and advertisements.Traditionally, the FTC has relied on two major criteria in establishing
Are there any laws or regulations that you would like to see applied to digital marketing?In the United States, the Federal Trade Commission (FTC) has the primary responsibility for regulating sales and advertisements.Traditionally, the FTC has relied on two major criteria in establishing
Do you think that voluntary self-regulation in the form of industry codes of conduct can effectively protect consumers from unethical practices?In the United States, the Federal Trade Commission (FTC) has the primary responsibility for regulating sales and advertisements.Traditionally, the FTC has
Would you favor a “Do Not Track” option that tracks unless a consumer opts out, or an alternative that would require companies to first obtain positive permission before tracking?In the United States, the Federal Trade Commission (FTC) has the primary responsibility for regulating sales and
Are some products too dangerous to be marketed directly to the public? What regulations, if any, would you place on the marketing (as opposed to merely the production) of cigarettes? Handguns? Prescription drugs? Lock-pick sets?
Conduct a classroom debate on the lawsuit launched against Red Bull in 2014 over its slogan, “Red Bull Gives You Wings!” The complainant in that case argued that the slogan (and the ads that contained it) implied that Red Bull could improve concentration and reaction times. Yet the company
Research the case Pelman v. McDonald’s Corp., 7 in which it was alleged that McDonald’s was partially responsible for the health problems associated with the obesity of children who eat McDonald’s fast food. Should McDonald’s and other fast-food restaurants be judged negligent for selling
The U.S. Federal Trade Commission regulates advertising on the basis of two criteria: deception and unfairness. How can an ad be unfair? Can you think of examples of an unfair ad? Who gets hurt by deceptive advertising?
Take note of several sample prescription drug ads from magazines, newspapers, television, and websites. On the basis of the location of the ad, what do you think is the intended target audience? Are the ads in any way misleading? Are the required side-effect warnings deceptive in any way?Do you
Many salespeople are compensated predominantly on a commission basis. In other words, though the salesperson receives a small base hourly rate, most of her or his compensation derives from a percentage of the price of items sold. Because the salesperson makes money only if you buy something, and he
Are these marketing practices ethically responsible?An important case of marketing drugs to targeted populations involves the drug Strattera, Eli Lilly’s prescription medication that controls attention deficit/hyperactivity disorder (ADHD) in children. The ad ran in magazines such as Family
What facts would you want to know before deciding this case?An important case of marketing drugs to targeted populations involves the drug Strattera, Eli Lilly’s prescription medication that controls attention deficit/hyperactivity disorder (ADHD) in children. The ad ran in magazines such as
What alternative marketing practices were open to these companies?An important case of marketing drugs to targeted populations involves the drug Strattera, Eli Lilly’s prescription medication that controls attention deficit/hyperactivity disorder (ADHD) in children. The ad ran in magazines such
Who are the stakeholders of your decision? What is the impact of each alternative decision on each stakeholder you have identified?An important case of marketing drugs to targeted populations involves the drug Strattera, Eli Lilly’s prescription medication that controls attention
What rights and duties are involved?An important case of marketing drugs to targeted populations involves the drug Strattera, Eli Lilly’s prescription medication that controls attention deficit/hyperactivity disorder (ADHD) in children. The ad ran in magazines such as Family Circle (September
How would you decide the case? Would you primarily consider consequences, or are important principles involved?An important case of marketing drugs to targeted populations involves the drug Strattera, Eli Lilly’s prescription medication that controls attention deficit/hyperactivity disorder
What is your judgment about the ethics of advertising Viagra, Cialis, and Levitra? Do the reasons for advertising prescription drugs in general apply equally well to these three drugs?
What alternatives exist for marketing prescription drugs?
Who are the stakeholders of drug marketing?
What are the consequences of alternative marketing strategies?Perhaps few marketing campaigns have received as much critical attention as the ad campaigns for Viagra, Cialis, and Levitra, drugs intended to counteract erectile dysfunction. Much of the criticism has focused on the ad placements,
What rights and duties are involved?Perhaps few marketing campaigns have received as much critical attention as the ad campaigns for Viagra, Cialis, and Levitra, drugs intended to counteract erectile dysfunction. Much of the criticism has focused on the ad placements, particularly in places where
Would you support mandatory labeling for all GMO food products?Free and informed consent is one of the fundamental ethical conditions on any exchange. Parties to the exchange must understand and give their voluntary consent in order for the exchange to be ethically responsible. By meeting this
Besides the sellers and consumers, what other stakeholders should be considered in making this decision?Free and informed consent is one of the fundamental ethical conditions on any exchange. Parties to the exchange must understand and give their voluntary consent in order for the exchange to be
How would you respond to the reasons offered by the side that disagrees with your views?Free and informed consent is one of the fundamental ethical conditions on any exchange. Parties to the exchange must understand and give their voluntary consent in order for the exchange to be ethically
Is it reasonable to expect that some consumers will interpret the label as a warning that GMO foods are unhealthy?Free and informed consent is one of the fundamental ethical conditions on any exchange. Parties to the exchange must understand and give their voluntary consent in order for the
Identify as many ethical issues involved in these cases as you can. Are any of these issues unique to digital marketing? Deception and manipulation are two ethical concerns that seem as relevant to digital marketing techniques as they do to traditional marketing. But digital marketing has the
Who are the stakeholders in the OKcupid and NebuAd cases? Who was harmed by NebuAd? Deception and manipulation are two ethical concerns that seem as relevant to digital marketing techniques as they do to traditional marketing. But digital marketing has the potential to raise concerns of consumer
Who should own and control personal information collected by cookies? Are there any limits that should be placed on how that information is used and who has access to it? Deception and manipulation are two ethical concerns that seem as relevant to digital marketing techniques as they do to
Does an individual relinquish all claims to privacy by posting personal information on a social network site? Deception and manipulation are two ethical concerns that seem as relevant to digital marketing techniques as they do to traditional marketing. But digital marketing has the potential to
What liability, if any, should Snapchat have for the damages caused by this accident? No one denies that the driver bears primary responsibility, but did Snapchat also contribute to the harms caused?
What uses could Snapchat have reasonably foreseen for this speed filter? What could Snapchat reasonably be expected to know about the users of its products?
Was the advice contained in the terms of service sufficient warning to protect Snapchat from any misuse of its product?
Do you think that the speed filter is a dangerous product? Was Snapchat negligent in marketing this product?
Apply an ethical framework to marketing issues.
Describe the three key concerns of ethical analysis of marketing issues.
Describe two interpretations of “responsibility” and apply them to the topic of product safety.
Explain contractual standards for establishing business’s responsibilities for safe products.
Articulate the tort standards for establishing business’s responsibilities for safe products.
Analyze the ethical arguments for and against strict product liability.
Discuss how to evaluate both ethical and unethical means by which to influence people through advertising.
Explain the ethical justification for advertising.
Trace debates about advertising’s influence on consumer autonomy.
Distinguish ethical from unethical target marketing, using marketing to vulnerable populations as an example.
Discuss business’s responsibilities for the activities of its supply chain.
What food choices have you made so far today? In what ways were your choices shaped or influenced by business decisions and business practices?
In what ways and on what grounds does the fast-food restaurant industry compete for customers? What are the environmental and ethical impacts of fast food?
In what ways might your food choices shape the way the food industry, including both agriculture and restaurants, interacts with the natural environment?
Which individual food choices matter directly, in terms of making a difference in the world? Which choices we make only matter in the aggregate, when many people’s choices are added together?
If consumers have evolved a practice of treating printed “best before” dates as “unsafe after” dates, should the food industry instead be encouraged to print dates that more closely correspond to that evolved expectation?Food product date labeling that is intelligible to consumers emerged
Should the FSIS, whose name suggests consumer safety as its mission, be a mechanism for achieving environmental sustainability focused goals?Food product date labeling that is intelligible to consumers emerged in the United States in the 1970s amid concerns about food safety and freshness. That
Consumer-readable sell-by dating replaced an older system of symbols or numbers whose meaning was understood only by the retailer. It was replaced by consumer-readable date labels in an attempt to achieve increased consumer transparency. How should conflicts between demands for consumer
Do you think that business firms and industries have an ethical responsibility to address global poverty by creating the capacity to consume among the world’s poor? Do you think that this can be done? What responsibilities, ethical and economic, do firms face when marketing in other countries and
What are the key facts relevant to your judgment?
What ethical issues are involved in a firm’s decision to market its products among the world’s poor by creating the capacity to consume?
What alternatives does a firm have with regard to the way in which it markets its products?
How do the alternatives compare; how do the alternatives you have identified affect the stakeholders?
To what degree should the movement toward organic and sustainably raised food be left to the market? What role, if any, should government regulation play in this regard? What responsibilities does the food industry, including restaurants and grocers, have?
Many food products are marketed as “natural.” Can you think of any such products that raise ethical problems? Is everything that is natural also good?
Sustainable products should be designed to meet the needs of present and future generations. Who decides what people need? Can every product be sustainable?
As a research project, choose a product with which you are familiar (one with local connections is best) and trace its entire life cycle. From where does this product originate? What resources go into its design and manufacture? How is it transported, sold, used, and disposed of? Along each step in
Search online for a free ecological footprint analysis. You should be able to find a self-administered test to evaluate your own ecological footprint.What comparisons does the test allow? How does your “footprint” compare to that of people in other parts of the world? What share of the
Think of a corporate brand that you know and admire. Look online to determine whether the company issues a corporate sustainability report. If it does, look at the report to see whether it impresses you, as a consumer. How do you think this brand compares, in terms of sustainability, to competing
Should businesses be legally required to take back products at the end of their useful life? Are there other, equally effective solutions? Is there a better argument for such a rule with regard to some products rather than others—say, smartphones but not books, or lightbulbs but not sofas?
What does the concept “sustainability” really mean when applied to different businesses and industries? What would sustainable agriculture require?What are sustainable energy sources? What would sustainable transportation be? What would be required to turn your hometown into a sustainable
Investigate what is involved in an environmental audit. Has such an audit been conducted at your own college or university? In what ways has your own school adopted sustainable practices? In what ways would your school need to change to become more sustainable?
Do you believe that business has any direct ethical duties to living beings other than humans? Do animals, plants, or ecosystems have rights? What criteria should be used in answering such questions? What is your own standard for determining what objects count, from a moral point of view?
Investigate LEED (Leadership in Energy and Environmental Design) building designs. Try typing “LEED” into Google, along with the name of your town or neighborhood, to search for LEED-certified buildings near you. Are there any? Should all new buildings be required by law to adopt LEED design
Explain how environmental challenges can create business opportunities.
Describe a range of values that play a role in environmental decision making.
Explain the difference between market-based and regulatory-based environmental policies.
Describe business’s environmental responsibilities that flow from each approach.
Identify the inadequacies of sole reliance on a market-based approach.
Identify the inadequacies of regulatory-based environmental policies.
Define and describe sustainable development and sustainable business.
Highlight the business opportunities associated with a move toward sustainability.
Describe the sustainable principles of eco-efficiency, biomimicry, and service.
Explain how marketing can be used to both support and detract from the goals of sustainable business.
Showing 3300 - 3400
of 4732
First
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
Last
Step by Step Answers
Get 50% OFF
Claim Now
