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management information systems
Essentials Of Information Systems For Managers Text Only 1st Edition Gabe Piccoli, Gabriele Piccoli - Solutions
2. Jeanne Ross and Peter Weill, of MIT’s Center for Information Systems Research (CISR), suggest that senior managers be involved in six information systems management decisions. What are these decisions? What is the guiding principle behind this need for senior executives’ involvement?
1. Why should general and functional managers be involved in information systems planning decisions despite their lack of technical expertise?
4. What should you do in the next few days? Should you issue a press release? Should you contact your customers directly? Should you focus on overhauling your security safeguards to prevent future similar problems and forget today’s incident?
3. What should you do tonight? Should you approach the topic at dinner or wait and see if anyone else raises the issue?
2. Who do you think should be making security calls at ReinvenTravel.com? Shouldn’t this be the CIO’s job?
1. Do you agree with the assessment that you had dropped the ball? Or are you being unduly harsh on yourself?
3. What are the main challenges you believe you will have to overcome in order to achieve widespread adoption?
2. What is the role of information systems, if any, in enabling the design?
1. What do you believe is the optimal design for your proposed bicycle rental system?
2. What would you do differently, if anything, given the chance to start this project all over again?
1. What should your agenda for tomorrow’s meeting be? Should you press on with your strategy, or is a change of course in order?
2. Are there any structural problems with the budgeting process at Performance Boards, Inc.? What improvements would you suggest for next year—if any?
1. What should you do next? What are some of the options at your disposal to ensure that you do not alienate your colleagues?
3. What is your recommendation? What should RCPS do next?
2. What are the pros and cons of the wait-and-see approach that Gregg prefers?
1. Do you believe that the Domino’s iPhone ordering initiative is sustainable?
4. What would you do next if you were put in charge of the initiative?
3. Do you believe that the Domino’s iPhone ordering initiative improves customer service? How?
2. Do you believe that this initiative has the potential to create added value? Substantiate your answer.
1. Do you believe that Domino’s iPhone ordering is an example of an IT-dependent strategic initiative? Explain.
3. Can you quantify such advantage (or disadvantage)?
2. Does WizTech enjoy a competitive advantage (or disadvantage) in this market?
1. What should the Royal Hotel’s IT department do?
3. What should be your next step as you get to work tomorrow morning?
2. What do you believe are going to be the major challenges you will encounter on this assignment?
1. What do you see as the major pitfalls of the current manner in which the information systems budgeting and prioritization process is run?
3. What would you suggest Epic Trip do to differentiate itself? How can Steve ensure the long-term viability of Epic Trip?
2. How do you suggest that Epic Trip think about driving revenue? What are some of the options? How would you rank them relative to each other?
1. What kind of information do you think you need to seek out as you formulate your recommendations for Steve?
3. Would you argue that Groupon and Color.com are indeed applying some of the same lessons?
2. What would you say are the key lessons you should draw from the eBay vs. Amazon experience?
1. As you reflect on what you have read and your knowledge of the impact of new technology on the competitive landscape, why would Amazon and eBay act so differently?
2. You vaguely recall this idea of best-of-breed applications from your information systems class two years ago. Could that approach work here?
1. Even as the lowly executive assistant to the CEO, it was apparent to you that there was some groupthink going on here. Was buying an enterprise system the only option?
3. What do you suggest WizConsult’s client should do tomorrow?
2. Given your answers to Question 1, can you see exceptions or do you believe your answer applies to all restaurants? What about McDonald’s restaurants in other countries?
1. Drawing on your own experience at JFK airport last week, do you think that iPad menus will work well at McDonald’s restaurants? Justify your answer.
4. Should you take this opportunity to say goodbye to everyone and resign now? If not, what should you say in response to the CEO’s question?
3. How could these mistakes have been avoided, if at all?
2. What do you think is the most critical mistake you made over the last two months? What were the principal mistakes made by others involved?
1. Who do you think is to blame for the current state of affairs?
7. How to evaluate how well positioned your organization is to achieve its information vision following the guidelines, and to develop consistent strategic initiatives.
6. What role information systems guidelines play in the planning process, and how to develop them upon having established an information systems vision.
5. How to decide what role information systems resources should play in your firm using available analytical tools to develop an information systems vision.
4. How to perform an information systems assessment.
3. What the key components of the strategic information systems planning process are, including information systems assessment, information systems vision, and information systems guidelines.
2. The purpose that strategic information systems planning serves in modern organizations.
1. Why general and functional managers must be involved in information systems planning decisions despite their lack of technical expertise.
7. Identify and provide examples of the most important recent technology and business innovations in the network economy.
6. What are the principal impacts of the network economy for both established organizations and upstarts? Define each and provide examples.
5. Explain what we mean by the terms business model and revenue model. How do the two differ? What are the principal business models and revenue models adopted by modern organizations?
4. Define each of the following terms and provide examples: brick and mortar, bricks and clicks, and pure play.
3. Define each of the following terms and provide examples: business-to-consumer (B2C), businessto-business (B2B), consumer-to-consumer (C2C), consumer-to-business (C2B), and eGovernment.
2. What are the principal enablers of the continued importance of electronic commerce trends?
1. What is the difference between the terms electronic commerce and electronic business? Why has the distinction largely faded in recent years?
8. Discuss some of the more relevant future electronic commerce and electronic business trends.
7. Be able to evaluate the Web 2.0 phenomenon and be able to discuss both its technological and organizational manifestations.
6. Understand and evaluate the principal implications of electronic commerce for both established firms and new entrants.
5. Understand and apply the concept of business model, and explain why the Internet has led to so much business model experimentation. Identify the principal revenue models employed in electronic commerce and explain the dominant business model in use today.
4. Categorize electronic commerce phenomena on a number of different dimensions, including the type of transactions taking place and the structure of the organizations involved.
3. Be able to compare and contrast electronic commerce and electronic business, and provide examples of each. Identify and understand the enablers of electronic commerce trends.
2. Broaden your definition of the Internet from a network of computer networks to an information grid connecting a staggering range of devices, both wired and wireless.
1. Understand and be able to clearly articulate what the Internet is, its principal characteristics, and the principal services it makes available to users.
12. What would you advise an incumbent firm to do in the face of the emergence of new technology? For example, if you were an executive for American Airlines, what would you do about the recent introduction of Very Light Jets (VLJ)—such as the 2,000 preordered Eclipse 500 VLIs from Eclipse
11. What is the difference between sustaining and disruptive technologies? Can you offer one example of each?
10. Do you believe that “the Internet changes everything” or is it “just another technology”? Be sure to defend your position.
9. Explain what we mean by the richness/reach tradeoff. Why is this concept important today for general and functional managers? Provide examples of recent technologies that have pushed the richness/reach trade-off frontier further out. What industries or organizations are under pressure as a
8. Information, as an economic entity, behaves quite differently than traditional goods. Identify the principal economic characteristics of information and draw the primary implications for strategy
7. What is the defining characteristic of classic information goods? How do they differ from informationintensive goods? Provide examples of each.
6. Explain the defining characteristics of a two-sided network and provide an example.
5. Can you differentiate physical and virtual networks? Can you provide examples of each?
4. Offer an example of a tippy market, and an example of a market that does not tip.
3. Explain each of the following concepts: positive feedback, network effects, and tippy market. Explain how the three concepts relate to one another.
2. What do you see as the likely evolution of the Internet in the near future?
1. Define the term Internet and offer examples of its principal services. What is the difference between the Internet and the World Wide Web?
5. Be able to distinguish between disruptive and sustaining technologies. Be able to identify each kind and draw implications for decision making in organizations faced with the emergence of disruptive technologies.
4. Be able to explain how the advent of pervasive networks has enabled information to break the constraints imposed by traditional information carriers. You will also be able to explain what the richness/reach trade-off is and its implications for modern organizations.
3. Comprehend the basic principles of information economics and the role that information plays in the modern competitive environment. Understand the concepts and vocabulary of information economics, including the ability to define classic information goods and information-intensive goods.
2. Understand the concepts and vocabulary of network economics, including positive feedback, network externalities, and tippy markets. Be able to recognize when network effects occur and what makes a market tip, as well as what market will not tip toward a dominant player.
1. Comprehend the basic principles of network economics, including the sources of value in networks, and the definitions of physical and virtual networks. You will also learn to apply these concepts to strategy and managerial decision making.
11. Define the following terms: business intelligence, business intelligence infrastructure, data warehouse, data mart, OLAP, data mining. What is the relationship among the various elements of BI infrastructure?
10. Define the following terms: knowledge, explicit and tacit knowledge, knowledge management. What are the principal phases of a knowledge management initiative? Describe the essential benefits of knowledge management for modern organizations. Why are so many organizations struggling with their
9. Define the term best-of-breed integration. Why has best-of-breed integration recently emerged as a business trend? Explain how enterprise application integration (EAI) works. What are its primary advantages over competing integration approaches?
8. What is a supply chain? Why is it important to actively manage the supply chain? If you were the CEO of a hospital, would you consider using RFID technology? If not, why? If yes, for what applications?
7. What is an enterprise system (ES)? Can you describe its genesis? Identify the principal advantages and risks that a firm considering the installation of an ES should consider.
6. How have we defined the concepts of business and systems integration? What is the relationship between the two? Can you provide examples of each?
5. What are the principal limitations and drawbacks of BPR?
4. Define the concept of BPR. Can you provide an example, real or imaginary, of a company operating under old assumptions that are no longer valid? How would you propose to redesign the firm’s business processes? What information technology would you expect the firm to adopt to enable the
3. Provide an example of functional systems. What is the defining characteristic of these systems?
2. Identify the three types of organizational activities. For each one, describe its typical time horizon, hierarchical level, and principal characteristics. Provide an example for each type.
1. Describe the principal differences among transaction processing systems, management information systems, and executive information systems.
8. Understand what customer relationship management (CRM) is and be able to articulate both its benefits and limitations. You will also learn how the CRM and BI trends relate to one another.
7. Evaluate the business intelligence (BI) trend and understand the components of the BI infrastructure. You will also learn how to identify and describe the role of the technologies that comprise a modern BI infrastructure.
6. Understand what is meant by knowledge management, be able to categorize the different types of knowledge commonly found in organizations, and comprehend why organizations feel the need to employ knowledge management applications.
5. Understand what is meant by supply chain management and be able to explain the role that supply chain management applications play in modern organizations.
4. Understand the genesis of the enterprise systems (ES) trend and why so many companies are employing or introducing them. You will also learn to articulate the principal benefits and risks associated with these systems.
3. Evaluate the integration trend and the role of integration principles in the modern firm. We will explore the pressures toward integration and the challenges integration creates. We will also discuss business and systems integration trends and the relationship between the two.
2. Become familiar with the underlying principles, and applications of business process reengineering (BPR), as well as its advantages and disadvantages.
1. How to categorize systems according to the hierarchical, functional, and process perspectives. You will also learn the rationale for each perspective and its limitations.
5. Describe first-, second-, and third-order organizational change induced by the adoption of new IT. Provide an example, real or imagined, for each of these three levels of change.
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