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Sport Management: Principles And Application 1st Edition Russell Hoye, Aaron Smith, Hans Westerbeek, Bob Stewart, Matthew Nicholson - Solutions
Understand the difference between strategy and planning;
Understand the roles of players, agents, sponsors, leagues, clubs and the media in professional sport.
Understand the way in which the media, sponsors and professional sport organizations engage in corporate synergies to market and sell their products and services; and
Identify the way in which professional sport dominates the global sport industry;
Understand some of the challenges facing the nonprofit sector in delivering sporting opportunities.
Understand the ways in which nonprofit sport organizations foster sport development around the world; and
Understand the differences in the roles performed by the State and nonprofit sport organizations;
Describe the scope of the nonprofit sector’s involvement in sport;
Explain how each of the above ideologies shapes the values, structure and operation of sport.
Distinguish between socialist, reformist, neo-liberal and conservative ideologies, and how they influence the way the State goes about assisting and regulating sport; and
List the different ways the State can influence the development of sport structures and practices;
Identify the different forms the intervention can take;
Explain how and why the State intervenes in a nation’s economic, social and cultural landscape;
Explain the role and purpose of the State;
Explain how sport management is different to other fields of management study.
Describe the three sectors of the sport industry; and
Understand the environment in which sport organizations operate;
Describe the unique features of sport;
Do you think governments will seek to intervene in the sport industry more or less so in the future? Why?
Do you think professional sport in the future will be as popular as it is now? Justify your answer in terms of the concepts presented in this chapter.
Do you foreshadow a positive future for community sport? Why or why not?
Brainstorm the top 5 list of issues that need to be considered by sport managers when considering to expand their sport business internationally.
What will be most affected by change in future sport organizations: structure of the organization or the people (human resources) working in them?Justify your answer.
How will technology shape the future of sport management? Justify your answer by using some of the trends you see today and extrapolate them into the future.
Looking at your own future, where do you see yourself in 10 years from now? What will you need to do to get there? What will be the main obstacles to get there?
How can the intrinsically vague concept of customer satisfaction be‘hardened-up’ to provide a quantitative, concrete measure of the service quality in a community leisure centre?
What specific measures can best reveal the financial performance of a sport organization?
How might you go about modifying the BSC to make it better fit the special features of sport organizations?
What are the key components of Kaplan and Norton’s BSC?
What are the benefits that will follow from the implementation of a performance management system?
What might prevent a sport organization from implementing a system of performance management?
What are the origins of performance management, and what do these origins tell us about its possible strengths and weaknesses?
What does a performance management system aim to do?
Interview the CEO and the Board Chair of a small VSO. Who do they perceive to be the leader of the organization?
How are board performance and organizational performance linked?
What issues does a potential amalgamation present for a VSO?
Review the governance performance of a VSO of your choice using Henry and Lee’s (2004) seven principles of governance presented in this chapter.
Compare the governance structures of a multi-disciplinary sport (e.g.gymnastics, canoeing, athletics) with a single discipline sport (e.g. field hockey, netball, rugby league). How do they differ? What impact does this have on volunteers involved in governance roles?
What are the important elements in developing good relationships between boards and paid staff in VSOs?
What criteria would you apply to gauge the performance of a nonprofit VSO? How would these criteria differ for a professional sport club?
Explain the role played by boards, staff, volunteers, members and stakeholder groups in governing sport organizations.
What theory would you apply to the study of negligence on the part of a board of directors of a sport organization?
Explain the difference between corporate and non-profit governance.
With a colleague or group, select a website of a sport organization no one has heard of before. Based on what is on the website, create a list of organizational cultural characteristics, in order from the superficial to the deep.
Select a sport organization you belong to or have belonged to. Describe 10 artefacts that are on show in its premises and explain how each illuminates organizational culture.
Select a sport organization you belong to or have belonged to. Create a list of attributes or values that you believe embodies its organizational culture. Which are the characteristics that distinguish it from other similar sport organizations?
How does measuring organizational culture help in changing it?
How can organizational culture be measured in a sport organization?
What is a cultural dimension?
Describe the difference between superficial elements of culture and deeper elements of culture.
Explain how organizational culture can be manifested at different levels.
Why is organization culture important to sport managers?
What is the difference between organizational culture and national culture?
Is it possible to compare the performance of leaders of two different sport organizations? Why or why not?
What criteria would you use to evaluate the leadership skills of a sport manager?
Is there any difference in the leadership skills required to be the CEO of a major professional sport franchise versus the manager of a community sports club?
Interview the leader of a small sport organization. How would you describe their leadership style?
Explain how leadership is important for the performance of a sport organization.
‘A good manager is also a good leader’. Do you agree or disagree with this statement? Justify your answer.
Does sport offer valuable leadership lessons to business? What are the specific characteristics of sport organizations that challenge leaders in sport organizations more than leaders in business and how can this knowledge be transferred to a non-sport context?
Are leaders born or can they be made? Justify your answer by comparing the different leadership theories discussed in this chapter.
Who will be the leaders for the sport of the future?
How will the market for sport, entertainment and leisure develop over the next decade? Where do we need to be placed in order to become and remain major players in those markets?
How much control do we need to exercise in terms of our chain of distribution? For example, do we need to own our sporting facilities and broadcast centres rather than contracting with other owners?
Are we in the business of sport or are we simply competing for people’s leisure time?
How can we change our systems of governance to be better prepared for radical (short term) changes in the sport market?
How can we better deliver our sport through the regional and local associations and clubs? (this is a systems question)
What is best for our sport: a focus on elite; on mass participation; or an equal balance between the two?
Are we a national or international sport or in other words, what is our marketplace?
How can we maintain the culture of the club?
How can we attract new resources to the club in order to pay for professional services?
How can we retain our younger members and our most valued volunteers?
Can small clubs survive or should they consider merging or relocating?
Choose a small to medium sized organization without a human resource management specialist. Perform a job analysis for a new employee in the role of human resource management.
Does the often public appraisal of employees in sport organizations diminish the integrity of the human resource management process?
Compare the orientation and induction processes of a sport organization and a non-sport organization. How and why do they differ?
Does the place of athletes in professional sport organizations make the need for effective human resource management practices more or less important?
Should different human resource management strategies be applied to volunteers and paid staff?
Should the human resource management role within sport organizations be combined with another functional division?
Examine the staffing levels of a major annual event in your city/province/region. Are the staffing levels stable?
Examine the human resource management processes of a local sport organization. Are the processes adequate?
Is human resource management important for the effective management of sport organizations? Why?
Which is the most important phase of the human resource management process? Why? Refer in your answer to organizations with primarily paid staff and organizations with primarily volunteer staff.
Interview the CEO of a medium sized sports organization. What is their most significant challenge in managing their organizational structure?
Explain how environmental uncertainty can force change to the structure of a sports organization.
Compare the organizational structure of a sport manufacturing organization and a local community sports facility. How do each of the six elements of organizational structure differ? Which elements are similar?
How does a change in size affect the structure of a sports organization?
Which structural model would suit a large sports event such as the Commonwealth or Olympic Games? Why?
Why do staff in small sports organizations have a low degree of work specialization?
If you were to manipulate any of the six elements of structure, which do you think could have the most impact on the day-to-day role of the chief executive of a sports organization?
Define organizational structure in your own words.
Select a sport organization that you know well and that does not have a strategic plan available. Based on your background knowledge, make point form comments under the headings of the five steps in strategic management to illustrate your approach to forming a plan.
Select a sport organization that has a strategic plan on its website. Conduct an analysis of this plan, and comment on its approach to each of the five steps of strategic management explained in this chapter.
What is the relationship between KPIs and strategy evaluation?
Explain the differences between a focus strategy and a differentiation strategy.
How do stakeholders influence the setting of strategic direction?
What is the relationship between a SWOT analysis and competitor analysis?
In what ways might strategic management be troublesome in sport organizations compared to corporations?
Name the five stages of strategic management.
What is the basic principle that underpins strategic management?
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