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information technology management
Information Technology For Management Improving Strategic And Operational Performance 8th Edition Efraim Turban Linda Volonino - Solutions
1. Read the Business Case at the end of the chapter. Apply the balanced scorecard method to address the four important questions within the balanced scorecard framework.
16. Describe how a company might assess the business value delivered by an outsourcing relationship.
15. Describe strategies for outsourcing.
14. What tools facilitate IT strategic planning?
13. Describe the IT strategic planning process.
12. Discuss how the partnership between the IT division and business management can extend to fuse with the business.
11. Three characteristics of resources give firms the potential to create a competitive advantage. Discuss the potential of a firm’s IT resources to add value to a company.
10. Discuss how a CIO might interact with executive management as technology becomes increasingly central to a business.
9. What does successful IT–business alignment require?
8. Why does IT–business alignment continue to be an important issue for CIOs?
7. What does failure to properly align IT with the organizational strategy result in?
6. Why is IT governance the responsibility of the BOD?
5. What issues does IT governance cover?
4. What are the benefits and disadvantages of offshoring work/jobs to other countries, for example, to China or India? Compare your answers to your answers to questions 1 and 2 about outsourcing and offshoring.
3. What are the benefits and disadvantages of outsourcing work/jobs to other companies within the country?
2. What might be some reasons why companies consider outsourcing?
1. Vinay Gupta, president and CEO of Janeeva, which sells software to help companies manage outsourcing relationships, gave this advice: “I would strongly encourage business owners to visit the vendor’s facilities. There are a lot of fly-by-night operators, so you want to make sure you have
6. Visit the textbook’s Web site to view the Euresist_300k.wmv audio/video (5.5 minutes). Explain the benefits of the prediction engine. Does EuResist’s statistical approach replace or supplement the expertise of medical experts?EuResist Network GEIE wanted to help physicians determine the
5. In your opinion, do you think that insurance companies that pay for drug treatments would be in favor of or against it?Explain your answer.EuResist Network GEIE wanted to help physicians determine the optimal combination of HIV treatment drugs that would help patients while limiting the
4. What might be some types of resistance to the use of EuResist? From medical experts? From patients?EuResist Network GEIE wanted to help physicians determine the optimal combination of HIV treatment drugs that would help patients while limiting the evolution of drug resistance.Previously,
3. What have been the benefits of the DSS to the EuResist project?EuResist Network GEIE wanted to help physicians determine the optimal combination of HIV treatment drugs that would help patients while limiting the evolution of drug resistance.Previously, physicians had based much of their decision
2. How can DSS and predictive analytics reduce the costs of healthcare treatments?EuResist Network GEIE wanted to help physicians determine the optimal combination of HIV treatment drugs that would help patients while limiting the evolution of drug resistance.Previously, physicians had based much
1. Predictive analytics can improve diagnosis and treatment in healthcare. Explain the need for a smarter way to predict the most effective drug combinations.EuResist Network GEIE wanted to help physicians determine the optimal combination of HIV treatment drugs that would help patients while
5. What might have been the business case for BI at McNICHOLS?McNICHOLS (mcnichols.com/) is a worldwide leader in the custom fabrication of a wide variety of perforated and mesh metal products. (Visit the Web site to better understand the business.)Its customers are universities, government
4. Were resources improperly allocated under the manual system? How has the BI system reallocated resources?McNICHOLS (mcnichols.com/) is a worldwide leader in the custom fabrication of a wide variety of perforated and mesh metal products. (Visit the Web site to better understand the business.)Its
3. Describe McNICHOLS’s business strategy, or how it defines its competitive advantage. How important is customer loyalty?McNICHOLS (mcnichols.com/) is a worldwide leader in the custom fabrication of a wide variety of perforated and mesh metal products. (Visit the Web site to better understand
2. Why do you think the company was using Access and Excel for its intelligence and reporting requirements?McNICHOLS (mcnichols.com/) is a worldwide leader in the custom fabrication of a wide variety of perforated and mesh metal products. (Visit the Web site to better understand the business.)Its
1. Describe McNICHOLS’s data and reporting problems.McNICHOLS (mcnichols.com/) is a worldwide leader in the custom fabrication of a wide variety of perforated and mesh metal products. (Visit the Web site to better understand the business.)Its customers are universities, government agencies,
6. Find two cases published after January 2011 of successful business analytics applications.Try BI vendors and look for cases or success stories.What do you find in common in their case stories? How do they differ?
5. Access the Web and online journals to find at least three articles or white papers on the use of predictive analytics.Identify the vendor or enterprise, the predictive analytic software product, and the benefits gained.
4. Visit spss.com, informatica.com or accure.com and identify their Internet analytical solutions. Compare and comment. Relate your findings to business performance measurement.
3. Find a case study about the benefits of a DSS implementation at a nonprofit or government agency.Briefly describe the organizations, the reasons for the DSS, and the benefits.
2. Visit microstrategy.com/dashboards/ to see how your organization can improve business operations, in the section Cutting-Edge Industry and Role-Based Dashboards. Explain how the dashboards can improve business operations.
1. Visit microstrategy.com/dashboards/ to see the kinds of better business insights possible, in the section Real-life Dashboards from Microstrategy Customers. Explain how the dashboards can lead to better business insights.What are the limitations dashboards?
4. Search for vendors in Web analytics and prepare a report on their products and capabilities. Each group presents the capabilities of two companies.
summary of each for a class presentation.
3. Visit sas.com and look for success stories related to BI.Find five that include an SAS video and prepare a
2. Search the BI vendors listed in the Chapter 11 Link Library. Each group finds a demo related to BI.View the demo and report what you learned.
1. Data visualization tools are offered by major BI vendors and niche vendors.These vendors are listed in the Chapter 11 Link Library and mentioned in the chapter.Each group is assigned to one or two vendors to research its data visualization products. Each group summarizes those products and their
7. Search and visit a blog focused on BI or predictive analytics.Verify that the blog has current content.What are the BI-related topics discussed in five of the posts?
6. Consider this perspective on BI and BPM. Conceptually, BI is simple: Data produced by an organization’s transactional processing and operational IT systems can be collected and summarized into totals and reports that give managers an immediate view of how they are doing.Business performance
5. West 88 (fictitious name) is an ice cream and yogurt dessert take-out or eat-in chain.There are 12 West 88 locations in busy tourist areas. Jen K, the CEO, asked that you research and make a recommendation for a BI reporting and visualization tool.a. Prepare a list of the BI reporting and
4. Visit Teradata University Network and search recent developments in the field of BI.a. Watch the Webinar on information visualization.What are the capabilities of Tableau Software’s products?b. Find the assignment “AdVent Technology” and use the Microstrategy “Sales Analytical Model.”
3. Visit the textbook’s Web site and download Harrah’s High Payoff from Customer Information, by H.J.Watson and Linda Volonino. Answer the following:a. What were the objectives of the project?b. What was the role of the DW?c. What kinds of analyses were used?d. What strategic advantages does
2. Visit Teradata University Network and find the research report TDWI Best Practices Report:Transforming Finance, by Wayne Eckerson, 5-28-2010.a. Describe current practices of how finance uses BI.b. In the report is a discussion on “Single Version of Truth.” In this chapter, you learned that,
1. Visit Teradata University Network and find the Powerpoint presentation Why is Data Quality Important, by Lori Roets,Teradata, 6-5-2010.Download and read the presentation and answer the following questions:a. Why and to what extent is data quality important?b. How should companies address data
13. What ITs have contributed to the emergence of mobile intelligence?
12. What ITs have contributed to the emergence of data mashups for BI?
11. How is the term model used in this chapter? What are the strengths and weaknesses of modeling?
10. What could be the biggest advantages of a mathematical model that supports a major investment decision?
9. When is real-time BI critical?
8. Describe the concepts underlying Web mining and Web analytics.
7. Differentiate predictive analysis from data mining.What do they have in common?
6. What are the key types of support provided by BI?
5. Differentiate the three types of BI.
4. What are the trade-offs in terms of cost and service involved in deciding the allocation of resources?
3. Discuss how your experiences with customer service could have been better or more productive.
2. Discuss the meanings of intelligence and uncertainty.
1. Discuss what John Wanamaker meant by his remark:“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”
4. Compare and contrast constituent relationship with customer relationship management.The Arbor Day Foundation (arborday.org/) is the world’s largest tree-planting organization. The foundation has nearly 1 million members and a growing list of conservation and education programs. As the
3. In your opinion, what problems would the foundation be facing today if it had not replaced its legacy systems with the CRM software?The Arbor Day Foundation (arborday.org/) is the world’s largest tree-planting organization. The foundation has nearly 1 million members and a growing list of
2. Why do organizations finally decide to replace their legacy systems?The Arbor Day Foundation (arborday.org/) is the world’s largest tree-planting organization. The foundation has nearly 1 million members and a growing list of conservation and education programs. As the foundation expanded,
1. Why are changes to legacy ISs needed? Why were changes needed at the Arbor Day Foundation?The Arbor Day Foundation (arborday.org/) is the world’s largest tree-planting organization. The foundation has nearly 1 million members and a growing list of conservation and education programs. As the
4. Relate this case to business planning and strategy.Northern Digital Inc. (NDI) faced a challenge when rapid growth and aging technology threatened to stand in the way of company goals. Instead of enabling operational improvements, NDI’s existing systems were impeding progress.Existing
3. Relate this case to Porter’s value chain and to its competitive model. Show the ERP’s contribution.Northern Digital Inc. (NDI) faced a challenge when rapid growth and aging technology threatened to stand in the way of company goals. Instead of enabling operational improvements, NDI’s
2. Identify the supply chain segments that the ERP supports;be specific.Northern Digital Inc. (NDI) faced a challenge when rapid growth and aging technology threatened to stand in the way of company goals. Instead of enabling operational improvements, NDI’s existing systems were impeding
1. For a small company such as NDI, why is an ERP better than SCM applications?Northern Digital Inc. (NDI) faced a challenge when rapid growth and aging technology threatened to stand in the way of company goals. Instead of enabling operational improvements, NDI’s existing systems were impeding
9. Visit internetdashboard.com.View its products and relate them to the different enterprise systems described in this chapter.
8. How does knowledge management support decision making? Identify products or systems on the Web that help organizations accomplish knowledge management.Start with brint.com, decisionsupport.net, and knowledge-management.ittoolbox.com.Try one out and report your findings to the class.
7. Enter 2020software.com. Find information about the top 10 ERP solutions.View the demo; write a report on your findings.
6. Visit salesforce.com and take the tour.What enterprisewide system does the company support? How?
5. Visit oracle.com. Find the ERP modules offered by Oracle and identify their connection to CRM and customer services.
4. Visit i2.com and review its SCM products that go beyond ERP. Examine the OCN Network and Rhythm. Write a report.
3. Visit mySap.com. Identify its major components. Also review the Advanced Planning and Optimization tool.How can each benefit the management of a supply chain?
2. Visit supply-chain.org, cio.com, findarticles.com, and google.com and search for recent information on supply chain management integration.
1. Visit ups.com. Examine some of the IT-supported customer services and tools provided by the company.Write a report on how UPS contributes to supply chain improvements.
4. Visit Teradata Student Network and find the First American Corporation Case (by Watson,Wixon, and Goodhue), regarding CRM implementation. Write an executive summary listing the key lessons that you learned.
3. Search the Internet for knowledge management products and systems and create categories for them. Assign one vendor to each team. Describe the categories you created and justify them. Examine Tolisma Knowledge base (see knowledgebase.net) and Intactix Knowledge base (from JDA Software,
2. Create groups to investigate the major CRM software vendors, their products, and the capabilities of those products in the following categories. (Each group represents a topical area of several companies.)• Sales force automation (Oracle, Onyx, Salesforce, Saleslogix, Pivotal)• Call centers
1. Each group in the class will be assigned to a major ERP/SCM vendor such as SAP, Oracle, Microsoft, and so forth. Members of the groups will investigate topics such as (a) Web connections, (b) use of business intelligence tools, (c) relationship to CRM and to KM, (d) major capabilities, and (e)
5. Visit SAP.com and identify all modules that are related to financial management and all those related to HRM.
4. Based on your own experience or on the vendor’s information, list the major capabilities of a particular knowledge management product, and explain how it can be used in practice.
3. Enter Teradata Student Network and find the most recent Web seminar on data integration. Relate these tools to the integration issues discussed in this chapter.
2. Visit Teradata Student Network and find the podcasts that deal with CRM and supply chains. Identify the benefits cited in the podcasts.
1. Identify the supply chain(s) and the flow of information described in the opening case. Draw it. Also, answer the following.a. “The company’s business is not to make the product, but to sell the product.” Explain this statement.b. Why was it necessary to use IT to support the change?c.
16. Discuss the value for expert locating systems over simply using the Internet.
15. Explain how the Internet and its related technologies(Web browsers, intranets, and so on) enable knowledge management.
14. How can employees be motivated to contribute to and use KM systems?
13. Compare and contrast tacit knowledge and explicit knowledge.
12. Explain why it is important to capture and manage knowledge.
11. Describe and relate the different characteristics of knowledge.
10. What are the problems in implementing ERP systems?State solutions that make implementations more successful.
9. Discuss each of the steps in the ERP selection process.
8. State the business value of enterprise systems and how they can be used to make management of the supply chain more effective.
7. Explain how vendor-managed inventory can save costs in the supply chain.
6. A supply chain is much more powerful in the Internet marketplace. Discuss how Internet technologies can be used to manage the supply chain.
5. Discuss why it is difficult to justify CRM.
4. It is said that supply chains are essentially “a series of linked suppliers and customers; every customer is in turn a supplier to the next downstream organization, until the ultimate end user.” Explain. Use of a diagram is recommended.
3. Find examples of how two of the following organizations improve their supply chains: manufacturing, hospitals, retailing, education, construction, agribusiness, and shipping. Discuss the benefits to the organizations.
2. Discuss the benefits of e-procurement.
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