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management information systems
Management Information Systems: Managing The Digital Firm 16th Edition Kenneth Laudon, Jane Laudon - Solutions
9-5 How will MIS help my career?
9-4 What are the challenges that enterprise applications pose, and how are enterprise applications taking advantage of new technologies?
9-3 How do customer relationship management systems help firms achieve customer intimacy?
9-2 How do supply chain management systems coordinate planning, production, and logistics with suppliers?
9-1 How do enterprise systems help businesses achieve operational excellence?
8-18 Describe four reasons mobile devices used in business are difficult to secure.
8-17 Describe three spoofing tactics employed in identity theft by using information systems.
8-16 How can future data breaches like this one be prevented? Explain your answer.
8-15 Discuss the impact of the Equifax hack.
8-14 What management, organization, and technology factors contributed to these problems?
8-13 Identify and describe the security and control weaknesses discussed in this case.
8-12 With a group of three or four students, use the web to research and evaluate security products from two competing vendors, such as for anti-malware software, firewalls, or antispyware software. For each product, describe its capabilities, for what types of businesses it is best suited, and its
8-11 This project will help develop your Internet skills in using the web to research and evaluate security outsourcing services.You have been asked to help your company’s management decide whether to outsource security or keep the security function within the firm. Search the web to find
• Present your findings in the form of a chart. Which control points have the greatest vulnerability?What recommendations would you make to Mercer Paints? Prepare a written report that summarizes your findings and recommendations.
• Use spreadsheet software and the risk assessment data to calculate the expected annual loss for each exposure.
• In addition to the potential exposures listed, identify at least three other potential threats to Mercer Paints, assign probabilities, and estimate a loss range.
8-10 This project uses spreadsheet software to calculate anticipated annual losses from various security threats identified for a small company.Mercer Paints is a paint manufacturing company located in Alabama that uses a network to link its business operations. A security risk assessment that
• Identify the types of control problems these vulnerabilities illustrate and explain the measures that should be taken to solve them.
• Calculate the total number of vulnerabilities for each platform. What is the potential impact on the organization of the security problems for each computing platform?
8-9 A survey of your firm’s IT infrastructure has identified a number of security vulnerabilities. Review the data about these vulnerabilities, which can be found in a table in MyLab MIS. Use the table to answer the following questions:
8-8 Zynga is a leading online gaming company, offering web and mobile versions of games such as Farmville, Zynga Poker, Hit it Rich!, and CSR Racing. Zynga’s games are available on a number of global platforms, including Apple iOS, Google Android, Facebook, and Zynga.com, and have been played by
8-6 If you were developing a business continuity plan for your company, where would you start? What aspects of the business would the plan address?MyLab MIS MyLab MIS
8-5 Security isn’t simply a technology issue, it’s a business issue. Discuss.
• Identify and describe the security problems cloud computing poses.
• Distinguish between disaster recovery planning and business continuity planning.
• Describe the roles of firewalls, intrusion detection systems, and anti-malware software in promoting security.
8-4 What are the most important tools and technologies for safeguarding information resources?
• Explain how information systems auditing promotes security and control.
8-3 What are the components of an organizational framework for security and control?
8-2 What is the business value of security and control?
8-1 Why are information systems vulnerable to destruction, error, and abuse?
8-4 What are the most important tools and technologies for safeguarding information resources?
8-3 What are the components of an organizational framework for security and control?
8-2 What is the business value of security and control?
8-1 Why are information systems vulnerable to destruction, error, and abuse?
3. Use the web to find out more about the company, the kinds of systems it uses, and who might be using those systems.
2. Use the web to find out more about identity management, data integrity testing, leading identity management software tools, and Windows Active Directory.
1. Review the last two sections of this chapter, especially the discussions of identity management and authentication. Also review the Chapter 6 discussions of data integrity and data quality.
5. Can you tell us about the computer experience you’ve had? What software tools have you worked with?
4. Can you give an example of a situation where you had to multitask and manage your time and how you handled it?
3. What knowledge and experience do you have with ensuring data integrity?
2. Have you ever worked with Windows Active Directory? What exactly did you do with this software?
1. What do you know about authentication and identity management? Have you ever worked with identity management or other IT security systems?What did you do with this software?
4. Should companies use the public cloud to run their mission-critical systems? Why or why not?
3. What steps can organizations take to make their cloud-based systems more secure?
2. What management, organization, and technology factors are responsible for cloud security problems?To what extent is cloud security a management issue?
1. What kinds of security problems does cloud computing pose? How serious are they? Explain your answer.
3. How would you protect against Spectre and Meltdown if you were running a public cloud computing center, if you ran a corporate data center, and if you were an individual computer user?
2. Compare the threats of Spectre and Meltdown to cloud computing centers, corporate data centers, and individual computer and smartphone users.
1. How dangerous are Spectre and Meltdown?Explain your answer.
8-5 How will MIS help my career?
8-4 What are the most important tools and technologies for safeguarding information resources?
8-3 What are the components of an organizational framework for security and control?
8-2 What is the business value of security and control?
8-1 Why are information systems vulnerable to destruction, error, and abuse?
7-18 How do social search, semantic search, and mobile search differ from searching for information on the web using conventional search engines?
7-17 Compare the capabilities of today’s web with those of the future web.
7-16 What difference would it make to a business or to an individual consumer if Apple, Google, or Facebook dominated the Internet experience?Explain your answer.
7-15 Which company and business model do you think is most likely to dominate the Internet, and why?
7-14 Why is mobile computing so important to these three firms? Evaluate the mobile strategies of each firm.
7-13 Compare the business models and core competencies of Google, Apple, and Facebook.
7-12 Form a group with three or four of your classmates. Compare the capabilities of Apple’s iPhone with a smartphone from another vendor with similar features. Your analysis should consider the purchase cost of each device, the wireless networks where each device can operate, plan and handset
7-11 This project will help develop your Internet skills in using web search engines for business research.Use Google and Bing to obtain information about ethanol as an alternative fuel for motor vehicles. If you wish, try some other search engines as well. Compare the volume and quality of
7-10 In this project, you’ll use the web to research alternative wireless services and use spreadsheet software to calculate wireless service costs for a sales force.You would like to equip your sales force of 35, based in St. Louis, Missouri, with mobile phones that have capabilities for voice
7-9 BestMed Medical Supplies Corporation sells medical and surgical products and equipment from more than 700 manufacturers to hospitals, health clinics, and medical offices. The company employs 500 people at seven locations in western and midwestern states, including account managers, customer
7-6 Should all major retailing and manufacturing companies switch to RFID? Why or why not?MyLab MIS MyLab MIS
• Define Bluetooth, Wi-Fi, WiMax, and 3G, 4G, and 5G networks.
7-4 What are the principal technologies and standards for wireless networking, communication, and Internet access?
• Describe how online search technologies are used for marketing.
7-3 How do the Internet and Internet technology work, and how do they support communication and e-business?
• Distinguish between a LAN, MAN, and WAN.
• Define an analog and a digital signal.
7-2 What are the different types of networks?
7-1 What are the principal components of telecommunications networks and key networking technologies?
7-4 What are the principal technologies and standards for wireless networking, communication, and Internet access?
7-3 How do the Internet and Internet technology work, and how do they support communication and e-business?
7-2 What are the different types of networks?
7-1 What are the principal components of telecommunications networks and key networking technologies?
5. Inquire about the Microsoft Office skills you would need for this job. Bring examples of the work you have done with this software.
4. Inquire about exactly what you would have to do for website management and required software skills.
3. Look at how major auto dealers in large metropolitan areas are using social media channels. Are they creating content on YouTube, Instagram, Facebook, and Twitter? Which channels are generating higher levels of audience engagement?
2. Use the web to learn more about SEO, SEM, social media management, and online reputation management and software tools used for this work.Look into how to generate metrics reports using standardized tools and how to put together analyses and recommendations based on the social media data.
1. Review the discussions of search, search engine marketing, and blogs in this chapter and also the discussions of e-commerce marketing and building an e-commerce presence in Chapter 10.
6. What is your level of proficiency with Microsoft Office software?
5. Have you ever maintained a blog?
4. Do you have any experience with online reputation management or online inventory management?
3. Do you have any experience with social media management software?
2. Have you any experience running a digital marketing campaign? Did you use SEO and SEM? How did you measure the effectiveness of your social media campaign and audience growth?
1. Have you ever taken any digital marketing courses?
• Knowledge of automotive sales and content management systems desirable
• Microsoft Office skills
• Knowledge of digital marketing and social media
• College graduate in marketing
4. Are you in favor of enforcing Internet neutrality?Why or why not?
2. What would be the impact on individual users, businesses, and government if Internet providers switched to a tiered service model for transmission over landlines and wireless?
1. What is net neutrality? Who’s in favor of net neutrality?Who’s opposed? Why?
4. Network Interface layer. At the bottom of the reference model, the Network Interface layer is responsible for placing packets on and receiving them from the network medium, which could be any networking technology.
3. Internet layer. The Internet layer is responsible for addressing, routing, and packaging data packets called IP datagrams. The Internet Protocol is one of the protocols used in this layer.
2. Transport layer. The Transport layer is responsible for providing the Application layer with communication and packet services. This layer includes TCP and other protocols.
1. Application layer. The Application layer enables client application programs to access the other layers and defines the protocols that applications use to exchange data. One of these application protocols is the Hypertext Transfer Protocol (HTTP), which is used to transfer web page files.
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