Research Methods for Business A Skill Building Approach 7th edition Uma Sekaran, Roger Bougie - Solutions

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How can triangulation make our research more reliable?
You wonder whether young women and young men differ in their evaluations and behaviours in their purchase of a new car. Suggest how you would design a study to explore your research problem. Also explain what data you will gather and how to do this to solve your research problem.
Assume you decide to gather information through un(modestly)-structured interviews.Prepare, conduct and tape-record one such interview. Transcribe the interview, read it, code and analyse it.
Given the situations below, (a) discuss with reasons, whether they will fall into the category of Applied or Basic research, and (b) for scenario 1 explain with reasons, who will conduct the research.
A researcher wants to provide an overview of the gender of the respondents in his sample. The gender is measured like this: What is your gender? 0 Male 0 FemaleWhat is the best way to provide an overview of the gender of the respondents?
Design a study to examine the following situation. An organization would like to introduce one of two types of new manufacturing processes to increase the productivity of workers, and both involve heavy investment in expensive technology. The company wants to test the efﬁcacy of each process
Discuss the advantages and disadvantages of personally administered, questionnaires, mail questionnaires, and electronic questionnaires.
Discuss how ethnography and participant observation are related.
Read all relevant information regarding Thomas Perks’ study. From this information, develop a coding scheme to test the effect of GDA labels on the consumption of candy bars (chocolate bars). Do not forget to include categories allowing you to collect data on relevant covariates.
Seek permission from a professor to sit in two sessions of his or her class, and do an unstructured, nonparticipant-observer study. Give your conclusions on the data, and include in the short report your observation sheets and tabulations.
Discuss four dimensions that distinguish various approaches to observation.
You are investigating the service quality of restaurants. You are collecting primary data through interviews and observation. Your task is to go to a restaurant and collect descriptive observational data on the following factors: space (layout of the physical setting), objects (physical elements
Discuss the advantages and disadvantages of personal and telephone interviews.
Product placement is a form of advertising in which a company’s products and name are intentionally positioned in motion pictures, television programs, radio broadcasts, and the like. Product placement can take many forms: verbal mentions in dialogue, actual use by a character, or visual displays
Find two or more sources with contrasting viewpoints on the same issue. Discuss the main differences between these sources.
Provide at least two distinctive definitions of two of the following terms:- Leadership- Job satisfaction- Organizational effectiveness- Service quality- Auditor liability- Cash flow
Use the Internet to find more information about the ‘five times why’ approach. Discuss this approach using an example provided on the Internet.
Is there a specific perspective on research that appeals to you? Why?
Describe a situation where research will help you as a manager to make a good decision.
When is applied research, as distinct from basic research, useful?
For what specific purpose is Basic Research important?
Why is analytic induction inductive (rather than deductive) in nature?
What is qualitative data? How do qualitative data differ from quantitative data?
When we collect data on the effects of treatment in experimental designs, which statistical test would be most appropriate to test the treatment effects?
What does coding the data involve?
“Since we cannot directly observe achievement motivation, job satisfaction, and service quality, these are not appropriate topics for a scientific study.” Discuss this statement.
Is it useful to draw on existing measures to measure abstract and subjective constructs such as for instance customer loyalty? Why (not)?
Explain why it is impossible to measure an object.
Define measurement.
What is reactivity?
How does a simple checklist differ from a sequence record on time-scale?
Is it possible to test hypotheses with structured observation? Why (not)?
How does moderate participation differ from complete participation?
How does participant observation differ from structured observation?
Describe the key purpose of observation.
Discuss the interrelationships among the research questions of a study (exploratory, descriptive, causal), study setting (noncontrived or contrived), researcher interference, research strategy, and time horizon of study.
“A field study is often more useful than a lab experiment.” Discuss this statement.
How would you go about doing literature survey in the area of corporate social responsibility?
The exact purpose of a critical literature review depends on the research approach that is taken. Discuss this statement.
What is the purpose of the literature survey?
Define the problem statement (the why and the what) in the following situation:Employee loyaltyCompanies benefit through employee loyalty. Crude downsizing in organizations during the recession crushed the loyalty of millions. The economic benefits of loyalty embrace lower recruitment and training
Below is the gist of an article from BusinessWeek. After reading it:a. identify the broad problem areab. explain how you would proceed further.Two years ago, Electronic Arts, the second-largest U.S. video game company, ran on promises. Developers pitching a feature for a big
A typical examples of causal research questions is: “What is the effect of reward system on productivity?” What is the problem here, according to the researcher?What is a possible solution to the problem, according to the same researcher?
Offer a clearly focused problem statement in the broad area of corporate culture, job satisfaction or risk-seeking behaviors of investors.
‘The ‘secret’ to bringing clarity and focus to your problem is to isolate the key ideas in the first version of the problem statement.’ What are the subjects, verbs, and objects in the following statement?
“The problem definition stage is perhaps more critical in the research process than the problem solution stage”. Discuss this statement.
Why is it important to gather information on the background of the organization? Whys is it important to review the literature on your topic?
Describe the functions of preliminary data gathering.
Why do we still have transform the following problem statement into a researchable topic for investigation?The introduction of flexible work hours has created more problems than it has solved.
Discuss the following statement: The hallmarks of scientific research do not/cannot apply to inductive research.
Discuss the following statement: Good research is deductive in nature.
Describe a situation where you used research in order to inform thinking, decisions, and/or actions in relation to a personal issue of interest such as buying a new mobile phone or going to the movies. Provide information about the purpose of your research, the problem, the information you

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Research Methods for Business A Skill Building Approach 7th edition Uma Sekaran, Roger Bougie - Solutions

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