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business communication
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Business Communication
Fast Snacks is a food franchise that sells outlets to entrepreneurs interested in opening their own businesses. The business sells a variety of healthy snacks and drinks that can be prepared rapidly.
Suggest how Nike can successfully deal with the protests against it.
What is the motivation of the protestors against Nike? Why can't Nike ignore them?
Are Nike and its suppliers reacting in socially responsible ways? Why or why not?
Should one society force its work standards and wage rates on another? Why or why not?
Greengrocers, a major food company in the United States, stores packaged foods such as vegetables, fruits, cereal, and meats in its warehouses. The quality of the food in the cans, bottles, and boxes
Cigarettes are a lawful product in the United States. Many farmers grow tobacco, and big companies such as Philip Morris process the leaves into cigarettes. Thousands of people are employed in the
From your knowledge of economic-political systems, what key factors probably exist in India that make it currently a socialist country?
Marsha and Carlos sat on a bench, looking at a newspaper. "Castro Experiments with Capitalism," one headline read, while another shouted, "Headwinds in China's Nudge to Market Economy." "Brazil's
Mei-ling and Yi Cheng and their four children live on a farm in China located near the large city of Shanghai. Life on the farm today is unlike it was when they were younger. Less than 10 years ago,
How does the Internet help the Lee Hung Fat Garment Factory remain globally competitive?
Are there some aspects of the business that cannot be handled by the Internet?
What problems could the company encounter because of its heavy reliance on the Internet?
The premier of the Canadian province of Quebec announced that he was not ruling out the option of calling another referendum on whether Quebec should remain a part of Canada or become an independent
Despite intense lobbying by Mexican frozen-food companies against NAFTA, the Mexican government approved the treaty. Hidalgo Tortilla Company is a small firm based in Guadalajara, Mexico's
Why did Ben and Jerry want their company to remain small?
If the lowest-paid employee earned $15,000 a year, what would the maximum salary be for the highest-paid manager under the 7-to-1 rule? Why might this manager be unhappy with this rule?
Sharon Gillespie, John Jensen, and Laura Cho have been close friends for years. About two years ago they formed a partnership to build Web pages for small entrepreneurs who want to expand their
John Willis, who is 27 and single, had just completed his fifth year of employment as a carpenter for a very small homebuilder. His boss, the sole owner of the company, is Tyrone Young. A few days
What defensive actions have CEOs taken that might cause boards of directors to perform their jobs improperly?
What happens when boards and CEOs do not adequately represent stockholders?
Takoda Koriyama, whose parents came from Japan, is interested in how corporations operate in Western countries, particularly the United States. In one of his business classes, he and two
Alicia Fuentes owns 15 shares of stock in the Shale Oil Company, a large corporation that deals with oil and gas products. Hugh Jones, a friend of Alicia's, owns 20 shares. Today they both received
A very young person is often not concerned about what information he or she provides to others on the Internet. How could an unethical business capture and use this information in a way that could
Hitesh Nazami owns and operates a hardware store in a community of 50,000 people. The nearest town is at least 25 miles away, but there are two competitors in the area, one of which is a new "big
Why was the first Internet created? Why didn't the early version of the Internet catch on with everyone?
Do you think Tim Berners-Lee would be happier being the CEO of a highly successful firm making millions more than he is now as an employee in nonprofit organizations?
Mei Shen and Jack Compton are employed at the Waterside Company, a small life insurance firm. Both Mei and Jack have been with the business for more than 10 years but are now quite upset by recent
If e-businesses are required to collect sales taxes, what do you believe the effect will be on Internet sales? Justify your answer.
Jillian, Dontae, and Toni were sitting in front of a computer, listening to music they had downloaded and looking at a Web site that identified the top e-tailers for the year. 1. Many people do not
Jimmy Lai Chee-Ying is a Chinese entrepreneur who wanted to take on two commercial giants in Hong Kong. He started a new business called AdMart, which used the Internet as well as telephones and fax
How does the public's resistance to Monsanto's NutraSweet differ from the resistance to its biotechnology products?
Lauren Lemaster works at the headquarters of a major Internet corporation that has offices in five countries. The company has a strict set of rules regarding the use of e-mail. Hackers often try to
As a former regional manager for Graphix International, Seth McClaren was promoted and transferred to the Philadelphia headquarters several years ago. A close friend, Josh Berry, manages the
Why do many managers find it so difficult to change from traditional approaches to TQM?
Amber and Travis are considering careers in business and have hopes of becoming managers someday. Both hold part-time jobs and have seen a number of managers at their work. Amber was even selected to
A'yanna Lyons is the manager of the accounting department for the Hemmerle Supply Company, an office supplies wholesaler. As the manager, she is responsible for all of the work completed by the
What responsibility does the employee team have to management and to other employees in making a recommendation?
Rita Meyers had been a supervisor of five research specialists in her company's marketing department for nearly two years. She had been promoted to the position after working as an employee in
Mikayla Fletcher was very upset because she had just suspended one of the employees she supervised, Dylan Holcomb. Although he was a good worker, he had begun to develop a problem with coming to work
Would you like to work as a manager in that type of company? Why or why not?
The ToyTime Company makes and sells a line of popular children's toys. In six months, retail stores will begin buying the company's products in large quantities in preparation for the holiday
Hector Fuego had just been hired by the board of directors to become the new CEO of You Build, Inc. You Build is a 50-year-old building supply company that operates in the southwestern United States.
How do you believe the pay plan affects employee motivation? What are the advantages and disadvantages of that plan?
Discuss reasons why the team problem-solving process seems to result in unique but effective solutions. Are there reasons a solution developed by employees is likely to be more successful than if the
Kane's Buy-Rite Used Cars had experienced its third straight year of declining profits. Although a few more cars were sold each year, the profit per sale was down. Kane Shouk, the owner, had
The TieDown Company has been an established company in the United States since 1938. It manufactures specialty fastening materials used by trucking, storage, and construction firms. It is
Anneika Lafferty and her friend Bernie Williams started an Internet business 15 months ago selling affordable musical instruments for beginners. They named it A&B Musical Instruments. Because they
For several years, Delia and Lorenzo Garcia have been making leather items such as belts, purses, and wallets in their home as a hobby. They have sold many items to friends and neighbors. Because
What global forces have contributed to the growth of the cruise-line industry? How have they contributed?
What specific steps has Carnival Cruise Lines taken to benefit from global social changes?
What economic factors influence success of the international cruise industry? Explain how each affects such success.
Although most cruise-line passengers are from the United States, the average number of annual vacation days taken by U.S. residents is lower than that of workers in most other high-income countries
What threats exist to the future performance of the cruise-line industry and specifically of Carnival Cruise Lines? If you were in charge of Carnival, how would you (a) Try to prevent these threats
Discuss the ethics of cruise lines regarding the avoidance of income taxes while buying ships built with governmental subsidies?
The United States and France are more culturally similar to the UK than are Thailand and South Korea, yet Tesco failed in the former two and has been highly successful in the latter two. How might
In the context of global retailing, describe what you think is meant by "utilising the skill and scale of the Group?"
What is the role of global teams in sharing best practices across a firm's global operations? What advice would you give to make the teams more effective?
What cultural skill sets are needed for individuals from multiple cultures to share best practices across the global group?
What are some things an MNE can do to facilitate knowledge sharing and global integration across its global businesses?
Look at the Tesco website. What exactly are its businesses and what do you think this tells us about its internationalization trajectory?
How would this business model translate into policies of recruitment, training and development, and career management across the Group?
Collectivism and individualism, democracy and totalitarianism, rule of law and rule of man: What do these concepts say about IPRs and the legitimacy of protection?
What is the relationship among governments, transnational institutions, and MNEs fighting piracy? Do they share similar or different motivations?
Can MNEs stop piracy without government help? Why would they prefer greater government assistance? Why would they oppose it?
Do you think consumers in wealthier countries versus those in poorer countries justify piracy with similar rationalizations? Why?
Can you envision a scenario where developers and consumers of IP develop a relationship that eliminates the profitability of piracy?
Put yourself in the place of a poor individual in a poor country struggling to improve the quality of your life. What thoughts might shape how you interpret the legality of IPRs?
Estimate the likely market evolution of the BRICs over the next decade. What economic indicators might companies monitor to best guide their investments and actions?
Do you think recency bias has led to overestimating the potential of the BRICs? How would you, as a manager for a company assessing these markets, try to control this bias?
How might managers interpret the potential for their product in a market that is, in absolute economic terms, large but, on a per capita basis, characterized by a majority of poor consumers?
In the event that the BRICs fail to meet projected performance, what would be some of the implications for the international business environment?
Compare and contrast the merits of GNI, Net National Product, and Your Better Life Index as indicators of economic performance in Brazil, Russia, China, and India?
Discuss each of the trade theories that help explain Ecuador's competitive position in exporting roses?
What trade theories do nor help explain Ecuador's competitive position in exporting roses? Why is this so?
Look back in Chapter 1 to the factors in increased globalization and explain which have influenced the growth of world trade in cut roses and why?
Think back to the external environmental conditions (cultural, legal-political, and economic) discussed in Chapters 2 through 4 and discuss how these have affected and might affect future demands for
There are a number of ways Ecuadoran growers might increase demand for their cut roses. Among these are (a) To try to get more consumers to move up-market by buying premium roses, (b) To promote more
Some countries have found success by promoting the nationality of their products, such as the Juan Valdez campaign for Colombian coffee and the "If it's Danish it's good" campaign for Danish
Should the United States seek to tighten the economic grip on Cuba? If so, why?
Should the United States normalize business relations with Cuba? If so, what conditions might/should the U.S. stipulate?
Assume you are Cuba's leader. What kind of trade relationship with the United States would be in your best interest? What type would you be willing to accept?
Walmart tried to be successful in Germany and failed. However, it has been very successful in Mexico. How has the implementation of NAFTA affected Walmart's success in Mexico?
How much of Walmart's success is due to NAFTA, and how much is due to Walmart's inherent competitive strategy? In other words, could any other U.S. retailer have the same success in Mexico
What has Cpmerci done to remain competitive? What else do you think they need to do to remain competitive in the future?
What do you think of Walmart's strategy in Mexico and Central America, and how have bilateral agreements and geographic proximity played a role in its success? What impact do you think the
Why is it important for the Chinese yuan to become a major world currency?
What needs to take place for the yuan to be listed right along with the U.S. dollar and the euro as global currencies?
Why is the Chinese government so hesitant to open up the yuan to market forces to determine its value inside and outside of China?
What role do foreign banks like HSBC and electronic platforms like Thomson Reuters and ICAP play in helping the yuan move closer to becoming a global currency?
By the end of 2013, the Bank for International Settlements will have issued its next triennial survey on foreign exchange. Look up the report on the bis.com website. What are the major differences in
What were the major factors that led to the drop in Sony's exports from Japan?
In what other ways has the strong yen affected Sony's bottom line? What would be the effect of a weak yen?
Why do you think it is important for Sony to manufacture more products in the United States and Europe and to also buy more from suppliers in other countries in Asia?
What are the major forces that affected the Japanese yen over the years? What factors do you think are important to monitor as you try to forecast what will happen to the value of the yen in the
Why does Prada need to raise additional funds?
Do you agree with the decision to list an IPO, or should Prada have borrowed more money, possibly floating a dim sum bond or a Eurobond in London or elsewhere?
What do you feel are the best justifications for Prada to issue the IPO in Hong Kong? Are there any downsides to their decision to list in Hong Kong?
Many of the other luxury fashion companies are also largely family owned. What is the impact to Prada of diluting the family ownership, and is this a model that other companies can be expected to
What types of foreign exchange risk does Prada face, and what advice would you give them to hedge against their risks?
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